Over-the-Top Services Market Report

China Over-the-Top Services Industry Market Research Report 2023-2029

  • POSTDATE：Aug 23, 2023
  • PAGES：208
  • REPORT CODE：GMM1752390
  • REPORT SUMMARY
  • TABLE OF CONTENTS

  • Over-the-top services or OTT is an entertainment term used for the online delivery of TV or film without subscribing to any cable connection.

    This report elaborates on the current development of the Over-the-Top Services industry thoroughly based on the international market dynamics and China's market situation.

    For a start, the report provides an in-depth analysis of the current market situation through three different aspects - by region, by type and by application, which includes market distribution of different types and applications, import and export analysis of major regions, development trends of different types of products in each region, market opportunities and market restrains of different applications.

    Secondly, this report lists the major players in the industry, displaying their market positions and strengths and weaknesses of their products, picturing the current competitive situation of the whole market. 

    Last but not least, the report analyzes and predicts the investment prospects and risks in the industry on the basis of industry data, combined with experts' opinions and suggestions.

    By Player:

    • Netflix, Inc

    • Amazoncom, Inc

    • Google LLC

    • Microsoft Corporation

    • Facebook, Inc

    • Apple, Inc

    • Kakao Corp

    • Roku, Inc

    • Rakuten, Inc

    • Vudu, Inc

    By Type:

    • E-commerce

    • Subscriptions

    • Other

    • Adware

    By Application:

    • Education

    • Healthcare

    • E-commerce

    • IT

    • Other

    • Media and Entertainment

    By Research Region:

    • North China

    • Central China

    • South China

    • East China

    • Northeast China

    • Southwest China

    • Northwest China

  • TABLE OF CONTENT

    Chapter 1 China Over-the-Top Services Market Overview 2018-2029

    • 1.1 China Over-the-Top Services Industry Development Overview

    • 1.2 China Over-the-Top Services Industry Development History

    • 1.3 China Over-the-Top Services Industry Market Size (2018-2029)

    • 1.4 China Over-the-Top Services Market Analysis by Type from Production Side

      • 1.4.1 China Over-the-Top Services Production Volume, Production Value and Growth Rate of E-commerce (2018-2029)

      • 1.4.2 China Over-the-Top Services Production Volume, Production Value and Growth Rate of Subscriptions (2018-2029)

      • 1.4.3 China Over-the-Top Services Production Volume, Production Value and Growth Rate of Other (2018-2029)

      • 1.4.4 China Over-the-Top Services Production Volume, Production Value and Growth Rate of Adware (2018-2029)

    • 1.5 China Over-the-Top Services Market Analysis by Application from Consumption End

      • 1.5.1 China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of Education (2018-2029)

      • 1.5.2 China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of Healthcare (2018-2029)

      • 1.5.3 China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of E-commerce (2018-2029)

      • 1.5.4 China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of IT (2018-2029)

      • 1.5.5 China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of Other (2018-2029)

      • 1.5.6 China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of Media and Entertainment (2018-2029)

    • 1.6 China Over-the-Top Services Market Analysis by Region

      • 1.6.1 North China Over-the-Top Services Market Size and Growth Rate from 2018-2029

      • 1.6.2 Central China Over-the-Top Services Market Size and Growth Rate from 2018-2029

      • 1.6.3 South China Over-the-Top Services Market Size and Growth Rate from 2018-2029

      • 1.6.4 East China Over-the-Top Services Market Size and Growth Rate from 2018-2029

      • 1.6.5 Northeast China Over-the-Top Services Market Size and Growth Rate from 2018-2029

      • 1.6.6 Southwest China Over-the-Top Services Market Size and Growth Rate from 2018-2029

      • 1.6.7 Northwest China Over-the-Top Services Market Size and Growth Rate from 2018-2029

    Chapter 2 China Over-the-Top Services Industry Development Environment

    • 2.1 Industry Development Environment Analysis

      • 2.1.1 Industry Technological Progress Analysis

      • 2.1.2 Industrial Organizational Innovation Analysis

      • 2.1.3 Changes in Social Habits

      • 2.1.4 Alterations in Government Policies

      • 2.1.5 Impact of Economic Globalization

    • 2.2 Domestic and Foreign Industry Competition Analysis

      • 2.2.1 Comparative Analysis on Over-the-Top Services Market Status and Competition at home and abroad in 2023

      • 2.2.2 China Over-the-Top Services Market Status and Competition Analysis in 2023

      • 2.2.3 China Over-the-Top Services Market Concentration Analysis in 2023

    • 2.3 Problems and Countermeasures in the development of China Over-the-Top Services Industry

      • 2.3.1 Industry Development Constraints

      • 2.3.2 Industry Development Considerations

      • 2.3.3 Suggestions on Industry Development Measures

      • 2.3.4 Development Strategies for SMEs

    • 2.4 Influence of COVID-19 Outbreak on Over-the-Top Services Industry Development

    Chapter 3 Over-the-Top ServicesIndustry Chain Analysis

    • 3.1 Over-the-Top Services Industry Chain

    • 3.2 Over-the-Top Services Upstream Industry Analysis

      • 3.2.1 Upstream Industry Development Status

      • 3.2.2 Upstream Industry Development Forecast

      • 3.2.3 Impact of Upstream Industry on the Over-the-Top Services Market

    • 3.3 Over-the-Top Services Downstream Industry Analysis

      • 3.3.1 Downstream Industry Development Status

      • 3.3.2 Downstream Industry Development Forecast

      • 3.3.3 Impact of Downstream Industry on the Over-the-Top Services Market

    Chapter 4 China Over-the-Top Services Market, by Type

    • 4.1 China Over-the-Top Services Market Trend, by Type

    • 4.2 Product Types of Major Suppliers

    • 4.3 Competitive Landscape of Major Types

    • 4.4 China Over-the-Top Services Total Production Volume and Growth Rate from Production Side

    • 4.5 China Over-the-Top Services Production Volume and Growth Rate, by Type

      • 4.5.1 China Over-the-Top Services Production Volume and Growth Rate of E-commerce

      • 4.5.2 China Over-the-Top Services Production Volume and Growth Rate of Subscriptions

      • 4.5.3 China Over-the-Top Services Production Volume and Growth Rate of Other

      • 4.5.4 China Over-the-Top Services Production Volume and Growth Rate of Adware

    Chapter 5 China Over-the-Top Services Market, by Application

    • 5.1 Downstream Market Overview

    • 5.2 Competitive Landscape of Major Applications

    • 5.3 Market Potential Analysis, by Application

    • 5.4 China Over-the-Top Services Total Market Size and Growth Rate from Consumption End

    • 5.5 China Over-the-Top Services Market Size and Growth Rate, by Application

      • 5.5.1 China Over-the-Top Services Market Size and Growth Rate of Education

      • 5.5.2 China Over-the-Top Services Market Size and Growth Rate of Healthcare

      • 5.5.3 China Over-the-Top Services Market Size and Growth Rate of E-commerce

      • 5.5.4 China Over-the-Top Services Market Size and Growth Rate of IT

      • 5.5.5 China Over-the-Top Services Market Size and Growth Rate of Other

      • 5.5.6 China Over-the-Top Services Market Size and Growth Rate of Media and Entertainment

    Chapter 6 China Over-the-Top Services Market, by Region

    • 6.1 China Over-the-Top Services Production Volume and Production Value, by Region

    • 6.2 China Over-the-Top Services Sales Volume and Sales Value, by Region

    Chapter 7 North China Over-the-Top Services Market Analysis

    • 7.1 North China Over-the-Top Services Market, by Type

    • 7.2 North China Over-the-Top Services Market, by Application

    Chapter 8 Central China Over-the-Top Services Market Analysis

    • 8.1 Central China Over-the-Top Services Market, by Type

    • 8.2 Central China Over-the-Top Services Market, by Application

    Chapter 9 South China Over-the-Top Services Market Analysis

    • 9.1 South China Over-the-Top Services Market, by Type

    • 9.2 South China Over-the-Top Services Market, by Application

    Chapter 10 East China Over-the-Top Services Market Analysis

    • 10.1 East China Over-the-Top Services Market, by Type

    • 10.2 East China Over-the-Top Services Market, by Application

    Chapter 11 Northeast China Over-the-Top Services Market Analysis

    • 11.1 Northeast China Over-the-Top Services Market, by Type

    • 11.2 Northeast China Over-the-Top Services Market, by Application

    Chapter 12 Southwest China Over-the-Top Services Market Analysis

    • 12.1 Southwest China Over-the-Top Services Market, by Type

    • 12.2 Southwest China Over-the-Top Services Market, by Application

    Chapter 13 Northwest China Over-the-Top Services Market Analysis

    • 13.1 Northwest China Over-the-Top Services Market, by Type

    • 13.2 Northwest China Over-the-Top Services Market, by Application

    Chapter 14 Company Profiles

      • 14.1 Netflix, Inc

        • 14.1.1 Netflix, Inc Company Profile

        • 14.1.2 Netflix, Inc Over-the-Top Services Market Performance

        • 14.1.3 Product&Service Introduction

      • 14.2 Amazoncom, Inc

        • 14.2.1 Amazoncom, Inc Company Profile

        • 14.2.2 Amazoncom, Inc Over-the-Top Services Market Performance

        • 14.2.3 Product&Service Introduction

      • 14.3 Google LLC

        • 14.3.1 Google LLC Company Profile

        • 14.3.2 Google LLC Over-the-Top Services Market Performance

        • 14.3.3 Product&Service Introduction

      • 14.4 Microsoft Corporation

        • 14.4.1 Microsoft Corporation Company Profile

        • 14.4.2 Microsoft Corporation Over-the-Top Services Market Performance

        • 14.4.3 Product&Service Introduction

      • 14.5 Facebook, Inc

        • 14.5.1 Facebook, Inc Company Profile

        • 14.5.2 Facebook, Inc Over-the-Top Services Market Performance

        • 14.5.3 Product&Service Introduction

      • 14.6 Apple, Inc

        • 14.6.1 Apple, Inc Company Profile

        • 14.6.2 Apple, Inc Over-the-Top Services Market Performance

        • 14.6.3 Product&Service Introduction

      • 14.7 Kakao Corp

        • 14.7.1 Kakao Corp Company Profile

        • 14.7.2 Kakao Corp Over-the-Top Services Market Performance

        • 14.7.3 Product&Service Introduction

      • 14.8 Roku, Inc

        • 14.8.1 Roku, Inc Company Profile

        • 14.8.2 Roku, Inc Over-the-Top Services Market Performance

        • 14.8.3 Product&Service Introduction

      • 14.9 Rakuten, Inc

        • 14.9.1 Rakuten, Inc Company Profile

        • 14.9.2 Rakuten, Inc Over-the-Top Services Market Performance

        • 14.9.3 Product&Service Introduction

      • 14.10 Vudu, Inc

        • 14.10.1 Vudu, Inc Company Profile

        • 14.10.2 Vudu, Inc Over-the-Top Services Market Performance

        • 14.10.3 Product&Service Introduction

    Chapter 15 Research Conclusions and Investment Suggestions

    • 15.1 Over-the-Top Services Industry Research Conclusions

    • 15.2 Over-the-Top Services Industry Investment Suggestions

      • 15.2.1 Suggestions on Industry Development Strategy

      • 15.2.2 Suggestions on Industry Investment Direction

      • 15.2.3 Suggestions on Industry Investment Strategy


    List of Tables and Figures

    • Figure China Over-the-Top Services Industry Market Size (2018-2029)

    • Figure China Over-the-Top Services Production Volume, Production Value and Growth Rate of E-commerce (2018-2029)

    • Figure China Over-the-Top Services Production Volume, Production Value and Growth Rate of Subscriptions (2018-2029)

    • Figure China Over-the-Top Services Production Volume, Production Value and Growth Rate of Other (2018-2029)

    • Figure China Over-the-Top Services Production Volume, Production Value and Growth Rate of Adware (2018-2029)

    • Figure China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of Education (2018-2029)

    • Figure China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of Healthcare (2018-2029)

    • Figure China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of E-commerce (2018-2029)

    • Figure China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of IT (2018-2029)

    • Figure China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of Other (2018-2029)

    • Figure China Over-the-Top Services Sales Volume, Sales Value and Growth Rate of Media and Entertainment (2018-2029)

    • Figure North China Over-the-Top Services Market Size and Growth Rate from 2018-2029

    • Figure Central China Over-the-Top Services Market Size and Growth Rate from 2018-2029

    • Figure South China Over-the-Top Services Market Size and Growth Rate from 2018-2029

    • Figure East China Over-the-Top Services Market Size and Growth Rate from 2018-2029

    • Figure Northeast China Over-the-Top Services Market Size and Growth Rate from 2018-2029

    • Figure Southwest China Over-the-Top Services Market Size and Growth Rate from 2018-2029

    • Figure Northwest China Over-the-Top Services Market Size and Growth Rate from 2018-2029

    • Figure Over-the-Top Services Industry Chain

    • Table Product Types of Major Suppliers in 2023

    • Figure China Over-the-Top Services Market Share by Type in 2018

    • Figure China Over-the-Top Services Market Share by Type in 2023

    • Figure China Over-the-Top Services Total Production Volume and Growth Rate from Production Side (2018-2023)

    • Figure China Over-the-Top Services Production Volume and Growth Rate of E-commerce (2018-2023)

    • Figure China Over-the-Top Services Production Volume and Growth Rate of Subscriptions (2018-2023)

    • Figure China Over-the-Top Services Production Volume and Growth Rate of Other (2018-2023)

    • Figure China Over-the-Top Services Production Volume and Growth Rate of Adware (2018-2023)

    • Figure China Over-the-Top Services Market Share by Application in 2018

    • Figure China Over-the-Top Services Market Share by Application in 2023

    • Figure China Over-the-Top Services Total Market Size and Growth Rate from Consumption End

    • Figure China Over-the-Top Services Market Size and Growth Rate of Education (2018-2023)

    • Figure China Over-the-Top Services Market Size and Growth Rate of Healthcare (2018-2023)

    • Figure China Over-the-Top Services Market Size and Growth Rate of E-commerce (2018-2023)

    • Figure China Over-the-Top Services Market Size and Growth Rate of IT (2018-2023)

    • Figure China Over-the-Top Services Market Size and Growth Rate of Other (2018-2023)

    • Figure China Over-the-Top Services Market Size and Growth Rate of Media and Entertainment (2018-2023)

    • Table China Over-the-Top Services Production Volume by Region (2018-2023)

    • Table China Over-the-Top Services Production Volume Share by Region (2018-2023)

    • Figure China Over-the-Top Services Production Volume Share by Region (2018-2023)

    • Table China Over-the-Top Services Production Value by Region (2018-2023)

    • Table China Over-the-Top Services Production Value Share by Region (2018-2023)

    • Figure China Over-the-Top Services Production Value Share by Region (2018-2023)

    • Table China Over-the-Top Services Sales Volume by Region (2018-2023)

    • Table China Over-the-Top Services Sales Volume Share by Region (2018-2023)

    • Figure China Over-the-Top Services Sales Volume Share by Region (2018-2023)

    • Table China Over-the-Top Services Sales Value by Region (2018-2023)

    • Table China Over-the-Top Services Sales Value Share by Region (2018-2023)

    • Figure China Over-the-Top Services Sales Value Share by Region (2018-2023)

    • Table North China Over-the-Top Services Production Volume by Type (2018-2023)

    • Table North China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Figure North China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Table North China Over-the-Top Services Sales Volume by Application (2018-2023)

    • Table North China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Figure North China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Table Central China Over-the-Top Services Production Volume by Type (2018-2023)

    • Table Central China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Figure Central China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Table Central China Over-the-Top Services Sales Volume by Application (2018-2023)

    • Table Central China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Figure Central China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Table South China Over-the-Top Services Production Volume by Type (2018-2023)

    • Table South China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Figure South China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Table South China Over-the-Top Services Sales Volume by Application (2018-2023)

    • Table South China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Figure South China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Table East China Over-the-Top Services Production Volume by Type (2018-2023)

    • Table East China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Figure East China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Table East China Over-the-Top Services Sales Volume by Application (2018-2023)

    • Table East China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Figure East China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Table Northeast China Over-the-Top Services Production Volume by Type (2018-2023)

    • Table Northeast China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Figure Northeast China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Table Northeast China Over-the-Top Services Sales Volume by Application (2018-2023)

    • Table Northeast China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Figure Northeast China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Table Southwest China Over-the-Top Services Production Volume by Type (2018-2023)

    • Table Southwest China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Figure Southwest China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Table Southwest China Over-the-Top Services Sales Volume by Application (2018-2023)

    • Table Southwest China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Figure Southwest China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Table Northwest China Over-the-Top Services Production Volume by Type (2018-2023)

    • Table Northwest China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Figure Northwest China Over-the-Top Services Production Volume Share by Type (2018-2023)

    • Table Northwest China Over-the-Top Services Sales Volume by Application (2018-2023)

    • Table Northwest China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Figure Northwest China Over-the-Top Services Sales Volume Share by Application (2018-2023)

    • Table Netflix, Inc Company Profile

    • Table Netflix, Inc Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Amazoncom, Inc Company Profile

    • Table Amazoncom, Inc Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Google LLC Company Profile

    • Table Google LLC Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Microsoft Corporation Company Profile

    • Table Microsoft Corporation Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Facebook, Inc Company Profile

    • Table Facebook, Inc Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Apple, Inc Company Profile

    • Table Apple, Inc Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Kakao Corp Company Profile

    • Table Kakao Corp Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Roku, Inc Company Profile

    • Table Roku, Inc Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Rakuten, Inc Company Profile

    • Table Rakuten, Inc Over-the-Top Services Revenue, Price and Gross (2018-2023)

    • Table Vudu, Inc Company Profile

    • Table Vudu, Inc Over-the-Top Services Revenue, Price and Gross (2018-2023)


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