Billboard and Outdoor Advertising Market Report

China Billboard and Outdoor Advertising Industry Market Research Report 2023-2029

  • POSTDATE：Aug 27, 2023
  • PAGES：169
  • REPORT CODE：GMM1760287
  • REPORT SUMMARY
  • TABLE OF CONTENTS

  • This report elaborates on the current development of the Billboard and Outdoor Advertising industry thoroughly based on the international market dynamics and China's market situation.

    For a start, the report provides an in-depth analysis of the current market situation through three different aspects - by region, by type and by application, which includes market distribution of different types and applications, import and export analysis of major regions, development trends of different types of products in each region, market opportunities and market restrains of different applications.

    Secondly, this report lists the major players in the industry, displaying their market positions and strengths and weaknesses of their products, picturing the current competitive situation of the whole market. 

    Last but not least, the report analyzes and predicts the investment prospects and risks in the industry on the basis of industry data, combined with experts' opinions and suggestions.

    By Player:

    • Outfront Media Inc

    • Clear Channel Outdoor Holdings, Inc

    • EPAMEDIA

    • CEMUSA

    • JCDecaux

    • Affichage Holding

    • Captive Network

    • CBS Outdoor

    • Str er

    • Bell media

    • Adam Outdoor Advertising

    • Lamar Advertising Company

    • Focus Media holding limited

    • Air Media

    By Type:

    • Painted Billboards

    • Mobile Billboards

    • Multi-purpose Billboards

    • Digital Billboards

    By Application:

    • Highways

    • Others

    • Automobiles

    • Buildings

    By Research Region:

    • North China

    • Central China

    • South China

    • East China

    • Northeast China

    • Southwest China

    • Northwest China

  • TABLE OF CONTENT

    Chapter 1 China Billboard and Outdoor Advertising Market Overview 2018-2029

    • 1.1 China Billboard and Outdoor Advertising Industry Development Overview

    • 1.2 China Billboard and Outdoor Advertising Industry Development History

    • 1.3 China Billboard and Outdoor Advertising Industry Market Size (2018-2029)

    • 1.4 China Billboard and Outdoor Advertising Market Analysis by Type from Production Side

      • 1.4.1 China Billboard and Outdoor Advertising Production Volume, Production Value and Growth Rate of Painted Billboards (2018-2029)

      • 1.4.2 China Billboard and Outdoor Advertising Production Volume, Production Value and Growth Rate of Mobile Billboards (2018-2029)

      • 1.4.3 China Billboard and Outdoor Advertising Production Volume, Production Value and Growth Rate of Multi-purpose Billboards (2018-2029)

      • 1.4.4 China Billboard and Outdoor Advertising Production Volume, Production Value and Growth Rate of Digital Billboards (2018-2029)

    • 1.5 China Billboard and Outdoor Advertising Market Analysis by Application from Consumption End

      • 1.5.1 China Billboard and Outdoor Advertising Sales Volume, Sales Value and Growth Rate of Highways (2018-2029)

      • 1.5.2 China Billboard and Outdoor Advertising Sales Volume, Sales Value and Growth Rate of Others (2018-2029)

      • 1.5.3 China Billboard and Outdoor Advertising Sales Volume, Sales Value and Growth Rate of Automobiles (2018-2029)

      • 1.5.4 China Billboard and Outdoor Advertising Sales Volume, Sales Value and Growth Rate of Buildings (2018-2029)

    • 1.6 China Billboard and Outdoor Advertising Market Analysis by Region

      • 1.6.1 North China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

      • 1.6.2 Central China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

      • 1.6.3 South China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

      • 1.6.4 East China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

      • 1.6.5 Northeast China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

      • 1.6.6 Southwest China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

      • 1.6.7 Northwest China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

    Chapter 2 China Billboard and Outdoor Advertising Industry Development Environment

    • 2.1 Industry Development Environment Analysis

      • 2.1.1 Industry Technological Progress Analysis

      • 2.1.2 Industrial Organizational Innovation Analysis

      • 2.1.3 Changes in Social Habits

      • 2.1.4 Alterations in Government Policies

      • 2.1.5 Impact of Economic Globalization

    • 2.2 Domestic and Foreign Industry Competition Analysis

      • 2.2.1 Comparative Analysis on Billboard and Outdoor Advertising Market Status and Competition at home and abroad in 2023

      • 2.2.2 China Billboard and Outdoor Advertising Market Status and Competition Analysis in 2023

      • 2.2.3 China Billboard and Outdoor Advertising Market Concentration Analysis in 2023

    • 2.3 Problems and Countermeasures in the development of China Billboard and Outdoor Advertising Industry

      • 2.3.1 Industry Development Constraints

      • 2.3.2 Industry Development Considerations

      • 2.3.3 Suggestions on Industry Development Measures

      • 2.3.4 Development Strategies for SMEs

    • 2.4 Influence of COVID-19 Outbreak on Billboard and Outdoor Advertising Industry Development

    Chapter 3 Billboard and Outdoor AdvertisingIndustry Chain Analysis

    • 3.1 Billboard and Outdoor Advertising Industry Chain

    • 3.2 Billboard and Outdoor Advertising Upstream Industry Analysis

      • 3.2.1 Upstream Industry Development Status

      • 3.2.2 Upstream Industry Development Forecast

      • 3.2.3 Impact of Upstream Industry on the Billboard and Outdoor Advertising Market

    • 3.3 Billboard and Outdoor Advertising Downstream Industry Analysis

      • 3.3.1 Downstream Industry Development Status

      • 3.3.2 Downstream Industry Development Forecast

      • 3.3.3 Impact of Downstream Industry on the Billboard and Outdoor Advertising Market

    Chapter 4 China Billboard and Outdoor Advertising Market, by Type

    • 4.1 China Billboard and Outdoor Advertising Market Trend, by Type

    • 4.2 Product Types of Major Suppliers

    • 4.3 Competitive Landscape of Major Types

    • 4.4 China Billboard and Outdoor Advertising Total Production Volume and Growth Rate from Production Side

    • 4.5 China Billboard and Outdoor Advertising Production Volume and Growth Rate, by Type

      • 4.5.1 China Billboard and Outdoor Advertising Production Volume and Growth Rate of Painted Billboards

      • 4.5.2 China Billboard and Outdoor Advertising Production Volume and Growth Rate of Mobile Billboards

      • 4.5.3 China Billboard and Outdoor Advertising Production Volume and Growth Rate of Multi-purpose Billboards

      • 4.5.4 China Billboard and Outdoor Advertising Production Volume and Growth Rate of Digital Billboards

    Chapter 5 China Billboard and Outdoor Advertising Market, by Application

    • 5.1 Downstream Market Overview

    • 5.2 Competitive Landscape of Major Applications

    • 5.3 Market Potential Analysis, by Application

    • 5.4 China Billboard and Outdoor Advertising Total Market Size and Growth Rate from Consumption End

    • 5.5 China Billboard and Outdoor Advertising Market Size and Growth Rate, by Application

      • 5.5.1 China Billboard and Outdoor Advertising Market Size and Growth Rate of Highways

      • 5.5.2 China Billboard and Outdoor Advertising Market Size and Growth Rate of Others

      • 5.5.3 China Billboard and Outdoor Advertising Market Size and Growth Rate of Automobiles

      • 5.5.4 China Billboard and Outdoor Advertising Market Size and Growth Rate of Buildings

    Chapter 6 China Billboard and Outdoor Advertising Market, by Region

    • 6.1 China Billboard and Outdoor Advertising Production Volume and Production Value, by Region

    • 6.2 China Billboard and Outdoor Advertising Sales Volume and Sales Value, by Region

    Chapter 7 North China Billboard and Outdoor Advertising Market Analysis

    • 7.1 North China Billboard and Outdoor Advertising Market, by Type

    • 7.2 North China Billboard and Outdoor Advertising Market, by Application

    Chapter 8 Central China Billboard and Outdoor Advertising Market Analysis

    • 8.1 Central China Billboard and Outdoor Advertising Market, by Type

    • 8.2 Central China Billboard and Outdoor Advertising Market, by Application

    Chapter 9 South China Billboard and Outdoor Advertising Market Analysis

    • 9.1 South China Billboard and Outdoor Advertising Market, by Type

    • 9.2 South China Billboard and Outdoor Advertising Market, by Application

    Chapter 10 East China Billboard and Outdoor Advertising Market Analysis

    • 10.1 East China Billboard and Outdoor Advertising Market, by Type

    • 10.2 East China Billboard and Outdoor Advertising Market, by Application

    Chapter 11 Northeast China Billboard and Outdoor Advertising Market Analysis

    • 11.1 Northeast China Billboard and Outdoor Advertising Market, by Type

    • 11.2 Northeast China Billboard and Outdoor Advertising Market, by Application

    Chapter 12 Southwest China Billboard and Outdoor Advertising Market Analysis

    • 12.1 Southwest China Billboard and Outdoor Advertising Market, by Type

    • 12.2 Southwest China Billboard and Outdoor Advertising Market, by Application

    Chapter 13 Northwest China Billboard and Outdoor Advertising Market Analysis

    • 13.1 Northwest China Billboard and Outdoor Advertising Market, by Type

    • 13.2 Northwest China Billboard and Outdoor Advertising Market, by Application

    Chapter 14 Company Profiles

      • 14.1 Outfront Media Inc

        • 14.1.1 Outfront Media Inc Company Profile

        • 14.1.2 Outfront Media Inc Billboard and Outdoor Advertising Market Performance

        • 14.1.3 Product&Service Introduction

      • 14.2 Clear Channel Outdoor Holdings, Inc

        • 14.2.1 Clear Channel Outdoor Holdings, Inc Company Profile

        • 14.2.2 Clear Channel Outdoor Holdings, Inc Billboard and Outdoor Advertising Market Performance

        • 14.2.3 Product&Service Introduction

      • 14.3 EPAMEDIA

        • 14.3.1 EPAMEDIA Company Profile

        • 14.3.2 EPAMEDIA Billboard and Outdoor Advertising Market Performance

        • 14.3.3 Product&Service Introduction

      • 14.4 CEMUSA

        • 14.4.1 CEMUSA Company Profile

        • 14.4.2 CEMUSA Billboard and Outdoor Advertising Market Performance

        • 14.4.3 Product&Service Introduction

      • 14.5 JCDecaux

        • 14.5.1 JCDecaux Company Profile

        • 14.5.2 JCDecaux Billboard and Outdoor Advertising Market Performance

        • 14.5.3 Product&Service Introduction

      • 14.6 Affichage Holding

        • 14.6.1 Affichage Holding Company Profile

        • 14.6.2 Affichage Holding Billboard and Outdoor Advertising Market Performance

        • 14.6.3 Product&Service Introduction

      • 14.7 Captive Network

        • 14.7.1 Captive Network Company Profile

        • 14.7.2 Captive Network Billboard and Outdoor Advertising Market Performance

        • 14.7.3 Product&Service Introduction

      • 14.8 CBS Outdoor

        • 14.8.1 CBS Outdoor Company Profile

        • 14.8.2 CBS Outdoor Billboard and Outdoor Advertising Market Performance

        • 14.8.3 Product&Service Introduction

      • 14.9 Str er

        • 14.9.1 Str er Company Profile

        • 14.9.2 Str er Billboard and Outdoor Advertising Market Performance

        • 14.9.3 Product&Service Introduction

      • 14.10 Bell media

        • 14.10.1 Bell media Company Profile

        • 14.10.2 Bell media Billboard and Outdoor Advertising Market Performance

        • 14.10.3 Product&Service Introduction

      • 14.11 Adam Outdoor Advertising

        • 14.11.1 Adam Outdoor Advertising Company Profile

        • 14.11.2 Adam Outdoor Advertising Billboard and Outdoor Advertising Market Performance

        • 14.11.3 Product&Service Introduction

      • 14.12 Lamar Advertising Company

        • 14.12.1 Lamar Advertising Company Company Profile

        • 14.12.2 Lamar Advertising Company Billboard and Outdoor Advertising Market Performance

        • 14.12.3 Product&Service Introduction

      • 14.13 Focus Media holding limited

        • 14.13.1 Focus Media holding limited Company Profile

        • 14.13.2 Focus Media holding limited Billboard and Outdoor Advertising Market Performance

        • 14.13.3 Product&Service Introduction

      • 14.14 Air Media

        • 14.14.1 Air Media Company Profile

        • 14.14.2 Air Media Billboard and Outdoor Advertising Market Performance

        • 14.14.3 Product&Service Introduction

    Chapter 15 Research Conclusions and Investment Suggestions

    • 15.1 Billboard and Outdoor Advertising Industry Research Conclusions

    • 15.2 Billboard and Outdoor Advertising Industry Investment Suggestions

      • 15.2.1 Suggestions on Industry Development Strategy

      • 15.2.2 Suggestions on Industry Investment Direction

      • 15.2.3 Suggestions on Industry Investment Strategy


    List of Tables and Figures

    • Figure China Billboard and Outdoor Advertising Industry Market Size (2018-2029)

    • Figure China Billboard and Outdoor Advertising Production Volume, Production Value and Growth Rate of Painted Billboards (2018-2029)

    • Figure China Billboard and Outdoor Advertising Production Volume, Production Value and Growth Rate of Mobile Billboards (2018-2029)

    • Figure China Billboard and Outdoor Advertising Production Volume, Production Value and Growth Rate of Multi-purpose Billboards (2018-2029)

    • Figure China Billboard and Outdoor Advertising Production Volume, Production Value and Growth Rate of Digital Billboards (2018-2029)

    • Figure China Billboard and Outdoor Advertising Sales Volume, Sales Value and Growth Rate of Highways (2018-2029)

    • Figure China Billboard and Outdoor Advertising Sales Volume, Sales Value and Growth Rate of Others (2018-2029)

    • Figure China Billboard and Outdoor Advertising Sales Volume, Sales Value and Growth Rate of Automobiles (2018-2029)

    • Figure China Billboard and Outdoor Advertising Sales Volume, Sales Value and Growth Rate of Buildings (2018-2029)

    • Figure North China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

    • Figure Central China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

    • Figure South China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

    • Figure East China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

    • Figure Northeast China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

    • Figure Southwest China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

    • Figure Northwest China Billboard and Outdoor Advertising Market Size and Growth Rate from 2018-2029

    • Figure Billboard and Outdoor Advertising Industry Chain

    • Table Product Types of Major Suppliers in 2023

    • Figure China Billboard and Outdoor Advertising Market Share by Type in 2018

    • Figure China Billboard and Outdoor Advertising Market Share by Type in 2023

    • Figure China Billboard and Outdoor Advertising Total Production Volume and Growth Rate from Production Side (2018-2023)

    • Figure China Billboard and Outdoor Advertising Production Volume and Growth Rate of Painted Billboards (2018-2023)

    • Figure China Billboard and Outdoor Advertising Production Volume and Growth Rate of Mobile Billboards (2018-2023)

    • Figure China Billboard and Outdoor Advertising Production Volume and Growth Rate of Multi-purpose Billboards (2018-2023)

    • Figure China Billboard and Outdoor Advertising Production Volume and Growth Rate of Digital Billboards (2018-2023)

    • Figure China Billboard and Outdoor Advertising Market Share by Application in 2018

    • Figure China Billboard and Outdoor Advertising Market Share by Application in 2023

    • Figure China Billboard and Outdoor Advertising Total Market Size and Growth Rate from Consumption End

    • Figure China Billboard and Outdoor Advertising Market Size and Growth Rate of Highways (2018-2023)

    • Figure China Billboard and Outdoor Advertising Market Size and Growth Rate of Others (2018-2023)

    • Figure China Billboard and Outdoor Advertising Market Size and Growth Rate of Automobiles (2018-2023)

    • Figure China Billboard and Outdoor Advertising Market Size and Growth Rate of Buildings (2018-2023)

    • Table China Billboard and Outdoor Advertising Production Volume by Region (2018-2023)

    • Table China Billboard and Outdoor Advertising Production Volume Share by Region (2018-2023)

    • Figure China Billboard and Outdoor Advertising Production Volume Share by Region (2018-2023)

    • Table China Billboard and Outdoor Advertising Production Value by Region (2018-2023)

    • Table China Billboard and Outdoor Advertising Production Value Share by Region (2018-2023)

    • Figure China Billboard and Outdoor Advertising Production Value Share by Region (2018-2023)

    • Table China Billboard and Outdoor Advertising Sales Volume by Region (2018-2023)

    • Table China Billboard and Outdoor Advertising Sales Volume Share by Region (2018-2023)

    • Figure China Billboard and Outdoor Advertising Sales Volume Share by Region (2018-2023)

    • Table China Billboard and Outdoor Advertising Sales Value by Region (2018-2023)

    • Table China Billboard and Outdoor Advertising Sales Value Share by Region (2018-2023)

    • Figure China Billboard and Outdoor Advertising Sales Value Share by Region (2018-2023)

    • Table North China Billboard and Outdoor Advertising Production Volume by Type (2018-2023)

    • Table North China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Figure North China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Table North China Billboard and Outdoor Advertising Sales Volume by Application (2018-2023)

    • Table North China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Figure North China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Table Central China Billboard and Outdoor Advertising Production Volume by Type (2018-2023)

    • Table Central China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Figure Central China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Table Central China Billboard and Outdoor Advertising Sales Volume by Application (2018-2023)

    • Table Central China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Figure Central China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Table South China Billboard and Outdoor Advertising Production Volume by Type (2018-2023)

    • Table South China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Figure South China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Table South China Billboard and Outdoor Advertising Sales Volume by Application (2018-2023)

    • Table South China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Figure South China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Table East China Billboard and Outdoor Advertising Production Volume by Type (2018-2023)

    • Table East China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Figure East China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Table East China Billboard and Outdoor Advertising Sales Volume by Application (2018-2023)

    • Table East China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Figure East China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Table Northeast China Billboard and Outdoor Advertising Production Volume by Type (2018-2023)

    • Table Northeast China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Figure Northeast China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Table Northeast China Billboard and Outdoor Advertising Sales Volume by Application (2018-2023)

    • Table Northeast China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Figure Northeast China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Table Southwest China Billboard and Outdoor Advertising Production Volume by Type (2018-2023)

    • Table Southwest China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Figure Southwest China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Table Southwest China Billboard and Outdoor Advertising Sales Volume by Application (2018-2023)

    • Table Southwest China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Figure Southwest China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Table Northwest China Billboard and Outdoor Advertising Production Volume by Type (2018-2023)

    • Table Northwest China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Figure Northwest China Billboard and Outdoor Advertising Production Volume Share by Type (2018-2023)

    • Table Northwest China Billboard and Outdoor Advertising Sales Volume by Application (2018-2023)

    • Table Northwest China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Figure Northwest China Billboard and Outdoor Advertising Sales Volume Share by Application (2018-2023)

    • Table Outfront Media Inc Company Profile

    • Table Outfront Media Inc Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Clear Channel Outdoor Holdings, Inc Company Profile

    • Table Clear Channel Outdoor Holdings, Inc Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table EPAMEDIA Company Profile

    • Table EPAMEDIA Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table CEMUSA Company Profile

    • Table CEMUSA Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table JCDecaux Company Profile

    • Table JCDecaux Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Affichage Holding Company Profile

    • Table Affichage Holding Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Captive Network Company Profile

    • Table Captive Network Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table CBS Outdoor Company Profile

    • Table CBS Outdoor Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Str er Company Profile

    • Table Str er Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Bell media Company Profile

    • Table Bell media Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Adam Outdoor Advertising Company Profile

    • Table Adam Outdoor Advertising Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Lamar Advertising Company Company Profile

    • Table Lamar Advertising Company Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Focus Media holding limited Company Profile

    • Table Focus Media holding limited Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)

    • Table Air Media Company Profile

    • Table Air Media Billboard and Outdoor Advertising Revenue, Price and Gross (2018-2023)


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