Programmatic Ads Market Report

China Programmatic Ads Industry Market Research Report 2023-2029

  • POSTDATE：Sep 10, 2023
  • PAGES：140
  • REPORT CODE：GMM1788920
  • REPORT SUMMARY
  • TABLE OF CONTENTS

  • This report elaborates on the current development of the Programmatic Ads industry thoroughly based on the international market dynamics and China's market situation.

    For a start, the report provides an in-depth analysis of the current market situation through three different aspects - by region, by type and by application, which includes market distribution of different types and applications, import and export analysis of major regions, development trends of different types of products in each region, market opportunities and market restrains of different applications.

    Secondly, this report lists the major players in the industry, displaying their market positions and strengths and weaknesses of their products, picturing the current competitive situation of the whole market. 

    Last but not least, the report analyzes and predicts the investment prospects and risks in the industry on the basis of industry data, combined with experts' opinions and suggestions.

    By Player:

    • The Trade Desk

    • Quantcast Advertise

    • WORDSTREAM

    • Yahoo Gemini

    • DataXu

    • Marin Software

    • Flashtalking

    • Adobe Media Optimizer

    • Acquisio

    • MediaMath

    • Choozle

    By Type:

    • Programmatic RTB Ads

    • Programmatic Direct Ads

    By Application:

    • Construction

    • Others

    • Marketing and Advertising

    • Health, Wellness and Fitness

    By Research Region:

    • North China

    • Central China

    • South China

    • East China

    • Northeast China

    • Southwest China

    • Northwest China

  • TABLE OF CONTENT

    Chapter 1 China Programmatic Ads Market Overview 2018-2029

    • 1.1 China Programmatic Ads Industry Development Overview

    • 1.2 China Programmatic Ads Industry Development History

    • 1.3 China Programmatic Ads Industry Market Size (2018-2029)

    • 1.4 China Programmatic Ads Market Analysis by Type from Production Side

      • 1.4.1 China Programmatic Ads Production Volume, Production Value and Growth Rate of Programmatic RTB Ads (2018-2029)

      • 1.4.2 China Programmatic Ads Production Volume, Production Value and Growth Rate of Programmatic Direct Ads (2018-2029)

    • 1.5 China Programmatic Ads Market Analysis by Application from Consumption End

      • 1.5.1 China Programmatic Ads Sales Volume, Sales Value and Growth Rate of Construction (2018-2029)

      • 1.5.2 China Programmatic Ads Sales Volume, Sales Value and Growth Rate of Others (2018-2029)

      • 1.5.3 China Programmatic Ads Sales Volume, Sales Value and Growth Rate of Marketing and Advertising (2018-2029)

      • 1.5.4 China Programmatic Ads Sales Volume, Sales Value and Growth Rate of Health, Wellness and Fitness (2018-2029)

    • 1.6 China Programmatic Ads Market Analysis by Region

      • 1.6.1 North China Programmatic Ads Market Size and Growth Rate from 2018-2029

      • 1.6.2 Central China Programmatic Ads Market Size and Growth Rate from 2018-2029

      • 1.6.3 South China Programmatic Ads Market Size and Growth Rate from 2018-2029

      • 1.6.4 East China Programmatic Ads Market Size and Growth Rate from 2018-2029

      • 1.6.5 Northeast China Programmatic Ads Market Size and Growth Rate from 2018-2029

      • 1.6.6 Southwest China Programmatic Ads Market Size and Growth Rate from 2018-2029

      • 1.6.7 Northwest China Programmatic Ads Market Size and Growth Rate from 2018-2029

    Chapter 2 China Programmatic Ads Industry Development Environment

    • 2.1 Industry Development Environment Analysis

      • 2.1.1 Industry Technological Progress Analysis

      • 2.1.2 Industrial Organizational Innovation Analysis

      • 2.1.3 Changes in Social Habits

      • 2.1.4 Alterations in Government Policies

      • 2.1.5 Impact of Economic Globalization

    • 2.2 Domestic and Foreign Industry Competition Analysis

      • 2.2.1 Comparative Analysis on Programmatic Ads Market Status and Competition at home and abroad in 2023

      • 2.2.2 China Programmatic Ads Market Status and Competition Analysis in 2023

      • 2.2.3 China Programmatic Ads Market Concentration Analysis in 2023

    • 2.3 Problems and Countermeasures in the development of China Programmatic Ads Industry

      • 2.3.1 Industry Development Constraints

      • 2.3.2 Industry Development Considerations

      • 2.3.3 Suggestions on Industry Development Measures

      • 2.3.4 Development Strategies for SMEs

    • 2.4 Influence of COVID-19 Outbreak on Programmatic Ads Industry Development

    Chapter 3 Programmatic AdsIndustry Chain Analysis

    • 3.1 Programmatic Ads Industry Chain

    • 3.2 Programmatic Ads Upstream Industry Analysis

      • 3.2.1 Upstream Industry Development Status

      • 3.2.2 Upstream Industry Development Forecast

      • 3.2.3 Impact of Upstream Industry on the Programmatic Ads Market

    • 3.3 Programmatic Ads Downstream Industry Analysis

      • 3.3.1 Downstream Industry Development Status

      • 3.3.2 Downstream Industry Development Forecast

      • 3.3.3 Impact of Downstream Industry on the Programmatic Ads Market

    Chapter 4 China Programmatic Ads Market, by Type

    • 4.1 China Programmatic Ads Market Trend, by Type

    • 4.2 Product Types of Major Suppliers

    • 4.3 Competitive Landscape of Major Types

    • 4.4 China Programmatic Ads Total Production Volume and Growth Rate from Production Side

    • 4.5 China Programmatic Ads Production Volume and Growth Rate, by Type

      • 4.5.1 China Programmatic Ads Production Volume and Growth Rate of Programmatic RTB Ads

      • 4.5.2 China Programmatic Ads Production Volume and Growth Rate of Programmatic Direct Ads

    Chapter 5 China Programmatic Ads Market, by Application

    • 5.1 Downstream Market Overview

    • 5.2 Competitive Landscape of Major Applications

    • 5.3 Market Potential Analysis, by Application

    • 5.4 China Programmatic Ads Total Market Size and Growth Rate from Consumption End

    • 5.5 China Programmatic Ads Market Size and Growth Rate, by Application

      • 5.5.1 China Programmatic Ads Market Size and Growth Rate of Construction

      • 5.5.2 China Programmatic Ads Market Size and Growth Rate of Others

      • 5.5.3 China Programmatic Ads Market Size and Growth Rate of Marketing and Advertising

      • 5.5.4 China Programmatic Ads Market Size and Growth Rate of Health, Wellness and Fitness

    Chapter 6 China Programmatic Ads Market, by Region

    • 6.1 China Programmatic Ads Production Volume and Production Value, by Region

    • 6.2 China Programmatic Ads Sales Volume and Sales Value, by Region

    Chapter 7 North China Programmatic Ads Market Analysis

    • 7.1 North China Programmatic Ads Market, by Type

    • 7.2 North China Programmatic Ads Market, by Application

    Chapter 8 Central China Programmatic Ads Market Analysis

    • 8.1 Central China Programmatic Ads Market, by Type

    • 8.2 Central China Programmatic Ads Market, by Application

    Chapter 9 South China Programmatic Ads Market Analysis

    • 9.1 South China Programmatic Ads Market, by Type

    • 9.2 South China Programmatic Ads Market, by Application

    Chapter 10 East China Programmatic Ads Market Analysis

    • 10.1 East China Programmatic Ads Market, by Type

    • 10.2 East China Programmatic Ads Market, by Application

    Chapter 11 Northeast China Programmatic Ads Market Analysis

    • 11.1 Northeast China Programmatic Ads Market, by Type

    • 11.2 Northeast China Programmatic Ads Market, by Application

    Chapter 12 Southwest China Programmatic Ads Market Analysis

    • 12.1 Southwest China Programmatic Ads Market, by Type

    • 12.2 Southwest China Programmatic Ads Market, by Application

    Chapter 13 Northwest China Programmatic Ads Market Analysis

    • 13.1 Northwest China Programmatic Ads Market, by Type

    • 13.2 Northwest China Programmatic Ads Market, by Application

    Chapter 14 Company Profiles

      • 14.1 The Trade Desk

        • 14.1.1 The Trade Desk Company Profile

        • 14.1.2 The Trade Desk Programmatic Ads Market Performance

        • 14.1.3 Product&Service Introduction

      • 14.2 Quantcast Advertise

        • 14.2.1 Quantcast Advertise Company Profile

        • 14.2.2 Quantcast Advertise Programmatic Ads Market Performance

        • 14.2.3 Product&Service Introduction

      • 14.3 WORDSTREAM

        • 14.3.1 WORDSTREAM Company Profile

        • 14.3.2 WORDSTREAM Programmatic Ads Market Performance

        • 14.3.3 Product&Service Introduction

      • 14.4 Yahoo Gemini

        • 14.4.1 Yahoo Gemini Company Profile

        • 14.4.2 Yahoo Gemini Programmatic Ads Market Performance

        • 14.4.3 Product&Service Introduction

      • 14.5 DataXu

        • 14.5.1 DataXu Company Profile

        • 14.5.2 DataXu Programmatic Ads Market Performance

        • 14.5.3 Product&Service Introduction

      • 14.6 Marin Software

        • 14.6.1 Marin Software Company Profile

        • 14.6.2 Marin Software Programmatic Ads Market Performance

        • 14.6.3 Product&Service Introduction

      • 14.7 Flashtalking

        • 14.7.1 Flashtalking Company Profile

        • 14.7.2 Flashtalking Programmatic Ads Market Performance

        • 14.7.3 Product&Service Introduction

      • 14.8 Adobe Media Optimizer

        • 14.8.1 Adobe Media Optimizer Company Profile

        • 14.8.2 Adobe Media Optimizer Programmatic Ads Market Performance

        • 14.8.3 Product&Service Introduction

      • 14.9 Acquisio

        • 14.9.1 Acquisio Company Profile

        • 14.9.2 Acquisio Programmatic Ads Market Performance

        • 14.9.3 Product&Service Introduction

      • 14.10 MediaMath

        • 14.10.1 MediaMath Company Profile

        • 14.10.2 MediaMath Programmatic Ads Market Performance

        • 14.10.3 Product&Service Introduction

      • 14.11 Choozle

        • 14.11.1 Choozle Company Profile

        • 14.11.2 Choozle Programmatic Ads Market Performance

        • 14.11.3 Product&Service Introduction

    Chapter 15 Research Conclusions and Investment Suggestions

    • 15.1 Programmatic Ads Industry Research Conclusions

    • 15.2 Programmatic Ads Industry Investment Suggestions

      • 15.2.1 Suggestions on Industry Development Strategy

      • 15.2.2 Suggestions on Industry Investment Direction

      • 15.2.3 Suggestions on Industry Investment Strategy


    List of Tables and Figures

    • Figure China Programmatic Ads Industry Market Size (2018-2029)

    • Figure China Programmatic Ads Production Volume, Production Value and Growth Rate of Programmatic RTB Ads (2018-2029)

    • Figure China Programmatic Ads Production Volume, Production Value and Growth Rate of Programmatic Direct Ads (2018-2029)

    • Figure China Programmatic Ads Sales Volume, Sales Value and Growth Rate of Construction (2018-2029)

    • Figure China Programmatic Ads Sales Volume, Sales Value and Growth Rate of Others (2018-2029)

    • Figure China Programmatic Ads Sales Volume, Sales Value and Growth Rate of Marketing and Advertising (2018-2029)

    • Figure China Programmatic Ads Sales Volume, Sales Value and Growth Rate of Health, Wellness and Fitness (2018-2029)

    • Figure North China Programmatic Ads Market Size and Growth Rate from 2018-2029

    • Figure Central China Programmatic Ads Market Size and Growth Rate from 2018-2029

    • Figure South China Programmatic Ads Market Size and Growth Rate from 2018-2029

    • Figure East China Programmatic Ads Market Size and Growth Rate from 2018-2029

    • Figure Northeast China Programmatic Ads Market Size and Growth Rate from 2018-2029

    • Figure Southwest China Programmatic Ads Market Size and Growth Rate from 2018-2029

    • Figure Northwest China Programmatic Ads Market Size and Growth Rate from 2018-2029

    • Figure Programmatic Ads Industry Chain

    • Table Product Types of Major Suppliers in 2023

    • Figure China Programmatic Ads Market Share by Type in 2018

    • Figure China Programmatic Ads Market Share by Type in 2023

    • Figure China Programmatic Ads Total Production Volume and Growth Rate from Production Side (2018-2023)

    • Figure China Programmatic Ads Production Volume and Growth Rate of Programmatic RTB Ads (2018-2023)

    • Figure China Programmatic Ads Production Volume and Growth Rate of Programmatic Direct Ads (2018-2023)

    • Figure China Programmatic Ads Market Share by Application in 2018

    • Figure China Programmatic Ads Market Share by Application in 2023

    • Figure China Programmatic Ads Total Market Size and Growth Rate from Consumption End

    • Figure China Programmatic Ads Market Size and Growth Rate of Construction (2018-2023)

    • Figure China Programmatic Ads Market Size and Growth Rate of Others (2018-2023)

    • Figure China Programmatic Ads Market Size and Growth Rate of Marketing and Advertising (2018-2023)

    • Figure China Programmatic Ads Market Size and Growth Rate of Health, Wellness and Fitness (2018-2023)

    • Table China Programmatic Ads Production Volume by Region (2018-2023)

    • Table China Programmatic Ads Production Volume Share by Region (2018-2023)

    • Figure China Programmatic Ads Production Volume Share by Region (2018-2023)

    • Table China Programmatic Ads Production Value by Region (2018-2023)

    • Table China Programmatic Ads Production Value Share by Region (2018-2023)

    • Figure China Programmatic Ads Production Value Share by Region (2018-2023)

    • Table China Programmatic Ads Sales Volume by Region (2018-2023)

    • Table China Programmatic Ads Sales Volume Share by Region (2018-2023)

    • Figure China Programmatic Ads Sales Volume Share by Region (2018-2023)

    • Table China Programmatic Ads Sales Value by Region (2018-2023)

    • Table China Programmatic Ads Sales Value Share by Region (2018-2023)

    • Figure China Programmatic Ads Sales Value Share by Region (2018-2023)

    • Table North China Programmatic Ads Production Volume by Type (2018-2023)

    • Table North China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Figure North China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Table North China Programmatic Ads Sales Volume by Application (2018-2023)

    • Table North China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Figure North China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Table Central China Programmatic Ads Production Volume by Type (2018-2023)

    • Table Central China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Figure Central China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Table Central China Programmatic Ads Sales Volume by Application (2018-2023)

    • Table Central China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Figure Central China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Table South China Programmatic Ads Production Volume by Type (2018-2023)

    • Table South China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Figure South China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Table South China Programmatic Ads Sales Volume by Application (2018-2023)

    • Table South China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Figure South China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Table East China Programmatic Ads Production Volume by Type (2018-2023)

    • Table East China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Figure East China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Table East China Programmatic Ads Sales Volume by Application (2018-2023)

    • Table East China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Figure East China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Table Northeast China Programmatic Ads Production Volume by Type (2018-2023)

    • Table Northeast China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Figure Northeast China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Table Northeast China Programmatic Ads Sales Volume by Application (2018-2023)

    • Table Northeast China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Figure Northeast China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Table Southwest China Programmatic Ads Production Volume by Type (2018-2023)

    • Table Southwest China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Figure Southwest China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Table Southwest China Programmatic Ads Sales Volume by Application (2018-2023)

    • Table Southwest China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Figure Southwest China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Table Northwest China Programmatic Ads Production Volume by Type (2018-2023)

    • Table Northwest China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Figure Northwest China Programmatic Ads Production Volume Share by Type (2018-2023)

    • Table Northwest China Programmatic Ads Sales Volume by Application (2018-2023)

    • Table Northwest China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Figure Northwest China Programmatic Ads Sales Volume Share by Application (2018-2023)

    • Table The Trade Desk Company Profile

    • Table The Trade Desk Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table Quantcast Advertise Company Profile

    • Table Quantcast Advertise Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table WORDSTREAM Company Profile

    • Table WORDSTREAM Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table Yahoo Gemini Company Profile

    • Table Yahoo Gemini Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table DataXu Company Profile

    • Table DataXu Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table Marin Software Company Profile

    • Table Marin Software Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table Flashtalking Company Profile

    • Table Flashtalking Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table Adobe Media Optimizer Company Profile

    • Table Adobe Media Optimizer Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table Acquisio Company Profile

    • Table Acquisio Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table MediaMath Company Profile

    • Table MediaMath Programmatic Ads Revenue, Price and Gross (2018-2023)

    • Table Choozle Company Profile

    • Table Choozle Programmatic Ads Revenue, Price and Gross (2018-2023)


Report Version Choose

Report

BUY NOW

Our Customers

Beyond grateful for the confidence and support from all partners and customers.A win-win situation is our ultimate pursuit.

Beyond Consulting, Future is Feasible

We provide more professional and intelligent market reports to complement your business decisions.

CONTACT US