Marketing Technology Market Report

China Marketing Technology Industry Market Research Report 2023-2029

  • POSTDATE：Sep 17, 2023
  • PAGES：210
  • REPORT CODE：GMM1805170
  • REPORT SUMMARY
  • TABLE OF CONTENTS

  • Marketing automation software is mainly used to streamline, schedule, segment, and track marketing campaigns. The software reduces the number of repetitive tasks associated with the conventional marketing processes and improves their overall efficiency. It also provides features such as e-mail marketing, campaign creation and management, data collection and storage, and data analysis and reporting. The software connects different marketing channels such as social media, e-mail, and content marketing to collect and analyze data. It assists organizations to generate more revenue and a better ROI. It also helps store customer-specific data used in customer segmentation and targeting, categorize customers based on common interests and behaviors, develops appropriate marketing patterns, and integrates marketing channels to deliver better customer experience.

    This report elaborates on the current development of the Marketing Technology industry thoroughly based on the international market dynamics and China's market situation.

    For a start, the report provides an in-depth analysis of the current market situation through three different aspects - by region, by type and by application, which includes market distribution of different types and applications, import and export analysis of major regions, development trends of different types of products in each region, market opportunities and market restrains of different applications.

    Secondly, this report lists the major players in the industry, displaying their market positions and strengths and weaknesses of their products, picturing the current competitive situation of the whole market. 

    Last but not least, the report analyzes and predicts the investment prospects and risks in the industry on the basis of industry data, combined with experts' opinions and suggestions.

    By Player:

    • Force24

    • Growth Intelligence (Pelucid Ltd)

    • SALESmanago

    • Salesforcecom

    • Brandworkz Ltd

    • NextRoll, Inc

    • Oracle

    • Agent3

    • BrightTALK

    • Adobe

    • Cyance

    • Episerver (Idio)

    • Concep

    By Type:

    • Services

    • Solutions

    By Application:

    • Social and Customer Relationships

    • Content and Experience

    • Commerce and Sales

    • Others

    • Advertising and Promotion

    • Data Analytics

    By Research Region:

    • North China

    • Central China

    • South China

    • East China

    • Northeast China

    • Southwest China

    • Northwest China

  • TABLE OF CONTENT

    Chapter 1 China Marketing Technology Market Overview 2018-2029

    • 1.1 China Marketing Technology Industry Development Overview

    • 1.2 China Marketing Technology Industry Development History

    • 1.3 China Marketing Technology Industry Market Size (2018-2029)

    • 1.4 China Marketing Technology Market Analysis by Type from Production Side

      • 1.4.1 China Marketing Technology Production Volume, Production Value and Growth Rate of Services (2018-2029)

      • 1.4.2 China Marketing Technology Production Volume, Production Value and Growth Rate of Solutions (2018-2029)

    • 1.5 China Marketing Technology Market Analysis by Application from Consumption End

      • 1.5.1 China Marketing Technology Sales Volume, Sales Value and Growth Rate of Social and Customer Relationships (2018-2029)

      • 1.5.2 China Marketing Technology Sales Volume, Sales Value and Growth Rate of Content and Experience (2018-2029)

      • 1.5.3 China Marketing Technology Sales Volume, Sales Value and Growth Rate of Commerce and Sales (2018-2029)

      • 1.5.4 China Marketing Technology Sales Volume, Sales Value and Growth Rate of Others (2018-2029)

      • 1.5.5 China Marketing Technology Sales Volume, Sales Value and Growth Rate of Advertising and Promotion (2018-2029)

      • 1.5.6 China Marketing Technology Sales Volume, Sales Value and Growth Rate of Data Analytics (2018-2029)

    • 1.6 China Marketing Technology Market Analysis by Region

      • 1.6.1 North China Marketing Technology Market Size and Growth Rate from 2018-2029

      • 1.6.2 Central China Marketing Technology Market Size and Growth Rate from 2018-2029

      • 1.6.3 South China Marketing Technology Market Size and Growth Rate from 2018-2029

      • 1.6.4 East China Marketing Technology Market Size and Growth Rate from 2018-2029

      • 1.6.5 Northeast China Marketing Technology Market Size and Growth Rate from 2018-2029

      • 1.6.6 Southwest China Marketing Technology Market Size and Growth Rate from 2018-2029

      • 1.6.7 Northwest China Marketing Technology Market Size and Growth Rate from 2018-2029

    Chapter 2 China Marketing Technology Industry Development Environment

    • 2.1 Industry Development Environment Analysis

      • 2.1.1 Industry Technological Progress Analysis

      • 2.1.2 Industrial Organizational Innovation Analysis

      • 2.1.3 Changes in Social Habits

      • 2.1.4 Alterations in Government Policies

      • 2.1.5 Impact of Economic Globalization

    • 2.2 Domestic and Foreign Industry Competition Analysis

      • 2.2.1 Comparative Analysis on Marketing Technology Market Status and Competition at home and abroad in 2023

      • 2.2.2 China Marketing Technology Market Status and Competition Analysis in 2023

      • 2.2.3 China Marketing Technology Market Concentration Analysis in 2023

    • 2.3 Problems and Countermeasures in the development of China Marketing Technology Industry

      • 2.3.1 Industry Development Constraints

      • 2.3.2 Industry Development Considerations

      • 2.3.3 Suggestions on Industry Development Measures

      • 2.3.4 Development Strategies for SMEs

    • 2.4 Influence of COVID-19 Outbreak on Marketing Technology Industry Development

    Chapter 3 Marketing TechnologyIndustry Chain Analysis

    • 3.1 Marketing Technology Industry Chain

    • 3.2 Marketing Technology Upstream Industry Analysis

      • 3.2.1 Upstream Industry Development Status

      • 3.2.2 Upstream Industry Development Forecast

      • 3.2.3 Impact of Upstream Industry on the Marketing Technology Market

    • 3.3 Marketing Technology Downstream Industry Analysis

      • 3.3.1 Downstream Industry Development Status

      • 3.3.2 Downstream Industry Development Forecast

      • 3.3.3 Impact of Downstream Industry on the Marketing Technology Market

    Chapter 4 China Marketing Technology Market, by Type

    • 4.1 China Marketing Technology Market Trend, by Type

    • 4.2 Product Types of Major Suppliers

    • 4.3 Competitive Landscape of Major Types

    • 4.4 China Marketing Technology Total Production Volume and Growth Rate from Production Side

    • 4.5 China Marketing Technology Production Volume and Growth Rate, by Type

      • 4.5.1 China Marketing Technology Production Volume and Growth Rate of Services

      • 4.5.2 China Marketing Technology Production Volume and Growth Rate of Solutions

    Chapter 5 China Marketing Technology Market, by Application

    • 5.1 Downstream Market Overview

    • 5.2 Competitive Landscape of Major Applications

    • 5.3 Market Potential Analysis, by Application

    • 5.4 China Marketing Technology Total Market Size and Growth Rate from Consumption End

    • 5.5 China Marketing Technology Market Size and Growth Rate, by Application

      • 5.5.1 China Marketing Technology Market Size and Growth Rate of Social and Customer Relationships

      • 5.5.2 China Marketing Technology Market Size and Growth Rate of Content and Experience

      • 5.5.3 China Marketing Technology Market Size and Growth Rate of Commerce and Sales

      • 5.5.4 China Marketing Technology Market Size and Growth Rate of Others

      • 5.5.5 China Marketing Technology Market Size and Growth Rate of Advertising and Promotion

      • 5.5.6 China Marketing Technology Market Size and Growth Rate of Data Analytics

    Chapter 6 China Marketing Technology Market, by Region

    • 6.1 China Marketing Technology Production Volume and Production Value, by Region

    • 6.2 China Marketing Technology Sales Volume and Sales Value, by Region

    Chapter 7 North China Marketing Technology Market Analysis

    • 7.1 North China Marketing Technology Market, by Type

    • 7.2 North China Marketing Technology Market, by Application

    Chapter 8 Central China Marketing Technology Market Analysis

    • 8.1 Central China Marketing Technology Market, by Type

    • 8.2 Central China Marketing Technology Market, by Application

    Chapter 9 South China Marketing Technology Market Analysis

    • 9.1 South China Marketing Technology Market, by Type

    • 9.2 South China Marketing Technology Market, by Application

    Chapter 10 East China Marketing Technology Market Analysis

    • 10.1 East China Marketing Technology Market, by Type

    • 10.2 East China Marketing Technology Market, by Application

    Chapter 11 Northeast China Marketing Technology Market Analysis

    • 11.1 Northeast China Marketing Technology Market, by Type

    • 11.2 Northeast China Marketing Technology Market, by Application

    Chapter 12 Southwest China Marketing Technology Market Analysis

    • 12.1 Southwest China Marketing Technology Market, by Type

    • 12.2 Southwest China Marketing Technology Market, by Application

    Chapter 13 Northwest China Marketing Technology Market Analysis

    • 13.1 Northwest China Marketing Technology Market, by Type

    • 13.2 Northwest China Marketing Technology Market, by Application

    Chapter 14 Company Profiles

      • 14.1 Force24

        • 14.1.1 Force24 Company Profile

        • 14.1.2 Force24 Marketing Technology Market Performance

        • 14.1.3 Product&Service Introduction

      • 14.2 Growth Intelligence (Pelucid Ltd)

        • 14.2.1 Growth Intelligence (Pelucid Ltd) Company Profile

        • 14.2.2 Growth Intelligence (Pelucid Ltd) Marketing Technology Market Performance

        • 14.2.3 Product&Service Introduction

      • 14.3 SALESmanago

        • 14.3.1 SALESmanago Company Profile

        • 14.3.2 SALESmanago Marketing Technology Market Performance

        • 14.3.3 Product&Service Introduction

      • 14.4 Salesforcecom

        • 14.4.1 Salesforcecom Company Profile

        • 14.4.2 Salesforcecom Marketing Technology Market Performance

        • 14.4.3 Product&Service Introduction

      • 14.5 Brandworkz Ltd

        • 14.5.1 Brandworkz Ltd Company Profile

        • 14.5.2 Brandworkz Ltd Marketing Technology Market Performance

        • 14.5.3 Product&Service Introduction

      • 14.6 NextRoll, Inc

        • 14.6.1 NextRoll, Inc Company Profile

        • 14.6.2 NextRoll, Inc Marketing Technology Market Performance

        • 14.6.3 Product&Service Introduction

      • 14.7 Oracle

        • 14.7.1 Oracle Company Profile

        • 14.7.2 Oracle Marketing Technology Market Performance

        • 14.7.3 Product&Service Introduction

      • 14.8 Agent3

        • 14.8.1 Agent3 Company Profile

        • 14.8.2 Agent3 Marketing Technology Market Performance

        • 14.8.3 Product&Service Introduction

      • 14.9 BrightTALK

        • 14.9.1 BrightTALK Company Profile

        • 14.9.2 BrightTALK Marketing Technology Market Performance

        • 14.9.3 Product&Service Introduction

      • 14.10 Adobe

        • 14.10.1 Adobe Company Profile

        • 14.10.2 Adobe Marketing Technology Market Performance

        • 14.10.3 Product&Service Introduction

      • 14.11 Cyance

        • 14.11.1 Cyance Company Profile

        • 14.11.2 Cyance Marketing Technology Market Performance

        • 14.11.3 Product&Service Introduction

      • 14.12 Episerver (Idio)

        • 14.12.1 Episerver (Idio) Company Profile

        • 14.12.2 Episerver (Idio) Marketing Technology Market Performance

        • 14.12.3 Product&Service Introduction

      • 14.13 Concep

        • 14.13.1 Concep Company Profile

        • 14.13.2 Concep Marketing Technology Market Performance

        • 14.13.3 Product&Service Introduction

    Chapter 15 Research Conclusions and Investment Suggestions

    • 15.1 Marketing Technology Industry Research Conclusions

    • 15.2 Marketing Technology Industry Investment Suggestions

      • 15.2.1 Suggestions on Industry Development Strategy

      • 15.2.2 Suggestions on Industry Investment Direction

      • 15.2.3 Suggestions on Industry Investment Strategy


    List of Tables and Figures

    • Figure China Marketing Technology Industry Market Size (2018-2029)

    • Figure China Marketing Technology Production Volume, Production Value and Growth Rate of Services (2018-2029)

    • Figure China Marketing Technology Production Volume, Production Value and Growth Rate of Solutions (2018-2029)

    • Figure China Marketing Technology Sales Volume, Sales Value and Growth Rate of Social and Customer Relationships (2018-2029)

    • Figure China Marketing Technology Sales Volume, Sales Value and Growth Rate of Content and Experience (2018-2029)

    • Figure China Marketing Technology Sales Volume, Sales Value and Growth Rate of Commerce and Sales (2018-2029)

    • Figure China Marketing Technology Sales Volume, Sales Value and Growth Rate of Others (2018-2029)

    • Figure China Marketing Technology Sales Volume, Sales Value and Growth Rate of Advertising and Promotion (2018-2029)

    • Figure China Marketing Technology Sales Volume, Sales Value and Growth Rate of Data Analytics (2018-2029)

    • Figure North China Marketing Technology Market Size and Growth Rate from 2018-2029

    • Figure Central China Marketing Technology Market Size and Growth Rate from 2018-2029

    • Figure South China Marketing Technology Market Size and Growth Rate from 2018-2029

    • Figure East China Marketing Technology Market Size and Growth Rate from 2018-2029

    • Figure Northeast China Marketing Technology Market Size and Growth Rate from 2018-2029

    • Figure Southwest China Marketing Technology Market Size and Growth Rate from 2018-2029

    • Figure Northwest China Marketing Technology Market Size and Growth Rate from 2018-2029

    • Figure Marketing Technology Industry Chain

    • Table Product Types of Major Suppliers in 2023

    • Figure China Marketing Technology Market Share by Type in 2018

    • Figure China Marketing Technology Market Share by Type in 2023

    • Figure China Marketing Technology Total Production Volume and Growth Rate from Production Side (2018-2023)

    • Figure China Marketing Technology Production Volume and Growth Rate of Services (2018-2023)

    • Figure China Marketing Technology Production Volume and Growth Rate of Solutions (2018-2023)

    • Figure China Marketing Technology Market Share by Application in 2018

    • Figure China Marketing Technology Market Share by Application in 2023

    • Figure China Marketing Technology Total Market Size and Growth Rate from Consumption End

    • Figure China Marketing Technology Market Size and Growth Rate of Social and Customer Relationships (2018-2023)

    • Figure China Marketing Technology Market Size and Growth Rate of Content and Experience (2018-2023)

    • Figure China Marketing Technology Market Size and Growth Rate of Commerce and Sales (2018-2023)

    • Figure China Marketing Technology Market Size and Growth Rate of Others (2018-2023)

    • Figure China Marketing Technology Market Size and Growth Rate of Advertising and Promotion (2018-2023)

    • Figure China Marketing Technology Market Size and Growth Rate of Data Analytics (2018-2023)

    • Table China Marketing Technology Production Volume by Region (2018-2023)

    • Table China Marketing Technology Production Volume Share by Region (2018-2023)

    • Figure China Marketing Technology Production Volume Share by Region (2018-2023)

    • Table China Marketing Technology Production Value by Region (2018-2023)

    • Table China Marketing Technology Production Value Share by Region (2018-2023)

    • Figure China Marketing Technology Production Value Share by Region (2018-2023)

    • Table China Marketing Technology Sales Volume by Region (2018-2023)

    • Table China Marketing Technology Sales Volume Share by Region (2018-2023)

    • Figure China Marketing Technology Sales Volume Share by Region (2018-2023)

    • Table China Marketing Technology Sales Value by Region (2018-2023)

    • Table China Marketing Technology Sales Value Share by Region (2018-2023)

    • Figure China Marketing Technology Sales Value Share by Region (2018-2023)

    • Table North China Marketing Technology Production Volume by Type (2018-2023)

    • Table North China Marketing Technology Production Volume Share by Type (2018-2023)

    • Figure North China Marketing Technology Production Volume Share by Type (2018-2023)

    • Table North China Marketing Technology Sales Volume by Application (2018-2023)

    • Table North China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Figure North China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Table Central China Marketing Technology Production Volume by Type (2018-2023)

    • Table Central China Marketing Technology Production Volume Share by Type (2018-2023)

    • Figure Central China Marketing Technology Production Volume Share by Type (2018-2023)

    • Table Central China Marketing Technology Sales Volume by Application (2018-2023)

    • Table Central China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Figure Central China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Table South China Marketing Technology Production Volume by Type (2018-2023)

    • Table South China Marketing Technology Production Volume Share by Type (2018-2023)

    • Figure South China Marketing Technology Production Volume Share by Type (2018-2023)

    • Table South China Marketing Technology Sales Volume by Application (2018-2023)

    • Table South China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Figure South China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Table East China Marketing Technology Production Volume by Type (2018-2023)

    • Table East China Marketing Technology Production Volume Share by Type (2018-2023)

    • Figure East China Marketing Technology Production Volume Share by Type (2018-2023)

    • Table East China Marketing Technology Sales Volume by Application (2018-2023)

    • Table East China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Figure East China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Table Northeast China Marketing Technology Production Volume by Type (2018-2023)

    • Table Northeast China Marketing Technology Production Volume Share by Type (2018-2023)

    • Figure Northeast China Marketing Technology Production Volume Share by Type (2018-2023)

    • Table Northeast China Marketing Technology Sales Volume by Application (2018-2023)

    • Table Northeast China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Figure Northeast China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Table Southwest China Marketing Technology Production Volume by Type (2018-2023)

    • Table Southwest China Marketing Technology Production Volume Share by Type (2018-2023)

    • Figure Southwest China Marketing Technology Production Volume Share by Type (2018-2023)

    • Table Southwest China Marketing Technology Sales Volume by Application (2018-2023)

    • Table Southwest China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Figure Southwest China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Table Northwest China Marketing Technology Production Volume by Type (2018-2023)

    • Table Northwest China Marketing Technology Production Volume Share by Type (2018-2023)

    • Figure Northwest China Marketing Technology Production Volume Share by Type (2018-2023)

    • Table Northwest China Marketing Technology Sales Volume by Application (2018-2023)

    • Table Northwest China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Figure Northwest China Marketing Technology Sales Volume Share by Application (2018-2023)

    • Table Force24 Company Profile

    • Table Force24 Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Growth Intelligence (Pelucid Ltd) Company Profile

    • Table Growth Intelligence (Pelucid Ltd) Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table SALESmanago Company Profile

    • Table SALESmanago Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Salesforcecom Company Profile

    • Table Salesforcecom Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Brandworkz Ltd Company Profile

    • Table Brandworkz Ltd Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table NextRoll, Inc Company Profile

    • Table NextRoll, Inc Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Oracle Company Profile

    • Table Oracle Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Agent3 Company Profile

    • Table Agent3 Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table BrightTALK Company Profile

    • Table BrightTALK Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Adobe Company Profile

    • Table Adobe Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Cyance Company Profile

    • Table Cyance Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Episerver (Idio) Company Profile

    • Table Episerver (Idio) Marketing Technology Revenue, Price and Gross (2018-2023)

    • Table Concep Company Profile

    • Table Concep Marketing Technology Revenue, Price and Gross (2018-2023)


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