Direct Marketing Solutions Market Report

China Direct Marketing Solutions Industry Market Research Report 2023-2029

  • POSTDATE：Oct 13, 2023
  • PAGES：140
  • REPORT CODE：GMM1852124
  • REPORT SUMMARY
  • TABLE OF CONTENTS

  • This report elaborates on the current development of the Direct Marketing Solutions industry thoroughly based on the international market dynamics and China's market situation.

    For a start, the report provides an in-depth analysis of the current market situation through three different aspects - by region, by type and by application, which includes market distribution of different types and applications, import and export analysis of major regions, development trends of different types of products in each region, market opportunities and market restrains of different applications.

    Secondly, this report lists the major players in the industry, displaying their market positions and strengths and weaknesses of their products, picturing the current competitive situation of the whole market. 

    Last but not least, the report analyzes and predicts the investment prospects and risks in the industry on the basis of industry data, combined with experts' opinions and suggestions.

    By Player:

    • Merkle

    • Rapp

    • BBDO

    • Acxiom

    • FCB

    • OgilvyOne

    • MRM//McCann

    • Epsilon

    • DigitasLBi

    • Leo Burnett

    • Aimia

    • SourceLink

    • Wunderman

    By Type:

    • Handouts

    • Telemarketing

    • Direct mail

    • Others

    • Email Marketing

    • Social Media Marketing

    • Direct Selling

    • Text (SMS) Marketing

    By Application:

    • Business to Consumers

    • Business to Government

    • Business to Business

    • Others

    By Research Region:

    • North China

    • Central China

    • South China

    • East China

    • Northeast China

    • Southwest China

    • Northwest China

  • TABLE OF CONTENT

    Chapter 1 China Direct Marketing Solutions Market Overview 2018-2029

    • 1.1 China Direct Marketing Solutions Industry Development Overview

    • 1.2 China Direct Marketing Solutions Industry Development History

    • 1.3 China Direct Marketing Solutions Industry Market Size (2018-2029)

    • 1.4 China Direct Marketing Solutions Market Analysis by Type from Production Side

      • 1.4.1 China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Handouts (2018-2029)

      • 1.4.2 China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Telemarketing (2018-2029)

      • 1.4.3 China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Direct mail (2018-2029)

      • 1.4.4 China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Others (2018-2029)

      • 1.4.5 China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Email Marketing (2018-2029)

      • 1.4.6 China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Social Media Marketing (2018-2029)

      • 1.4.7 China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Direct Selling (2018-2029)

      • 1.4.8 China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Text (SMS) Marketing (2018-2029)

    • 1.5 China Direct Marketing Solutions Market Analysis by Application from Consumption End

      • 1.5.1 China Direct Marketing Solutions Sales Volume, Sales Value and Growth Rate of Business to Consumers (2018-2029)

      • 1.5.2 China Direct Marketing Solutions Sales Volume, Sales Value and Growth Rate of Business to Government (2018-2029)

      • 1.5.3 China Direct Marketing Solutions Sales Volume, Sales Value and Growth Rate of Business to Business (2018-2029)

      • 1.5.4 China Direct Marketing Solutions Sales Volume, Sales Value and Growth Rate of Others (2018-2029)

    • 1.6 China Direct Marketing Solutions Market Analysis by Region

      • 1.6.1 North China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

      • 1.6.2 Central China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

      • 1.6.3 South China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

      • 1.6.4 East China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

      • 1.6.5 Northeast China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

      • 1.6.6 Southwest China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

      • 1.6.7 Northwest China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

    Chapter 2 China Direct Marketing Solutions Industry Development Environment

    • 2.1 Industry Development Environment Analysis

      • 2.1.1 Industry Technological Progress Analysis

      • 2.1.2 Industrial Organizational Innovation Analysis

      • 2.1.3 Changes in Social Habits

      • 2.1.4 Alterations in Government Policies

      • 2.1.5 Impact of Economic Globalization

    • 2.2 Domestic and Foreign Industry Competition Analysis

      • 2.2.1 Comparative Analysis on Direct Marketing Solutions Market Status and Competition at home and abroad in 2023

      • 2.2.2 China Direct Marketing Solutions Market Status and Competition Analysis in 2023

      • 2.2.3 China Direct Marketing Solutions Market Concentration Analysis in 2023

    • 2.3 Problems and Countermeasures in the development of China Direct Marketing Solutions Industry

      • 2.3.1 Industry Development Constraints

      • 2.3.2 Industry Development Considerations

      • 2.3.3 Suggestions on Industry Development Measures

      • 2.3.4 Development Strategies for SMEs

    • 2.4 Influence of COVID-19 Outbreak on Direct Marketing Solutions Industry Development

    Chapter 3 Direct Marketing SolutionsIndustry Chain Analysis

    • 3.1 Direct Marketing Solutions Industry Chain

    • 3.2 Direct Marketing Solutions Upstream Industry Analysis

      • 3.2.1 Upstream Industry Development Status

      • 3.2.2 Upstream Industry Development Forecast

      • 3.2.3 Impact of Upstream Industry on the Direct Marketing Solutions Market

    • 3.3 Direct Marketing Solutions Downstream Industry Analysis

      • 3.3.1 Downstream Industry Development Status

      • 3.3.2 Downstream Industry Development Forecast

      • 3.3.3 Impact of Downstream Industry on the Direct Marketing Solutions Market

    Chapter 4 China Direct Marketing Solutions Market, by Type

    • 4.1 China Direct Marketing Solutions Market Trend, by Type

    • 4.2 Product Types of Major Suppliers

    • 4.3 Competitive Landscape of Major Types

    • 4.4 China Direct Marketing Solutions Total Production Volume and Growth Rate from Production Side

    • 4.5 China Direct Marketing Solutions Production Volume and Growth Rate, by Type

      • 4.5.1 China Direct Marketing Solutions Production Volume and Growth Rate of Handouts

      • 4.5.2 China Direct Marketing Solutions Production Volume and Growth Rate of Telemarketing

      • 4.5.3 China Direct Marketing Solutions Production Volume and Growth Rate of Direct mail

      • 4.5.4 China Direct Marketing Solutions Production Volume and Growth Rate of Others

      • 4.5.5 China Direct Marketing Solutions Production Volume and Growth Rate of Email Marketing

      • 4.5.6 China Direct Marketing Solutions Production Volume and Growth Rate of Social Media Marketing

      • 4.5.7 China Direct Marketing Solutions Production Volume and Growth Rate of Direct Selling

      • 4.5.8 China Direct Marketing Solutions Production Volume and Growth Rate of Text (SMS) Marketing

    Chapter 5 China Direct Marketing Solutions Market, by Application

    • 5.1 Downstream Market Overview

    • 5.2 Competitive Landscape of Major Applications

    • 5.3 Market Potential Analysis, by Application

    • 5.4 China Direct Marketing Solutions Total Market Size and Growth Rate from Consumption End

    • 5.5 China Direct Marketing Solutions Market Size and Growth Rate, by Application

      • 5.5.1 China Direct Marketing Solutions Market Size and Growth Rate of Business to Consumers

      • 5.5.2 China Direct Marketing Solutions Market Size and Growth Rate of Business to Government

      • 5.5.3 China Direct Marketing Solutions Market Size and Growth Rate of Business to Business

      • 5.5.4 China Direct Marketing Solutions Market Size and Growth Rate of Others

    Chapter 6 China Direct Marketing Solutions Market, by Region

    • 6.1 China Direct Marketing Solutions Production Volume and Production Value, by Region

    • 6.2 China Direct Marketing Solutions Sales Volume and Sales Value, by Region

    Chapter 7 North China Direct Marketing Solutions Market Analysis

    • 7.1 North China Direct Marketing Solutions Market, by Type

    • 7.2 North China Direct Marketing Solutions Market, by Application

    Chapter 8 Central China Direct Marketing Solutions Market Analysis

    • 8.1 Central China Direct Marketing Solutions Market, by Type

    • 8.2 Central China Direct Marketing Solutions Market, by Application

    Chapter 9 South China Direct Marketing Solutions Market Analysis

    • 9.1 South China Direct Marketing Solutions Market, by Type

    • 9.2 South China Direct Marketing Solutions Market, by Application

    Chapter 10 East China Direct Marketing Solutions Market Analysis

    • 10.1 East China Direct Marketing Solutions Market, by Type

    • 10.2 East China Direct Marketing Solutions Market, by Application

    Chapter 11 Northeast China Direct Marketing Solutions Market Analysis

    • 11.1 Northeast China Direct Marketing Solutions Market, by Type

    • 11.2 Northeast China Direct Marketing Solutions Market, by Application

    Chapter 12 Southwest China Direct Marketing Solutions Market Analysis

    • 12.1 Southwest China Direct Marketing Solutions Market, by Type

    • 12.2 Southwest China Direct Marketing Solutions Market, by Application

    Chapter 13 Northwest China Direct Marketing Solutions Market Analysis

    • 13.1 Northwest China Direct Marketing Solutions Market, by Type

    • 13.2 Northwest China Direct Marketing Solutions Market, by Application

    Chapter 14 Company Profiles

      • 14.1 Merkle

        • 14.1.1 Merkle Company Profile

        • 14.1.2 Merkle Direct Marketing Solutions Market Performance

        • 14.1.3 Product&Service Introduction

      • 14.2 Rapp

        • 14.2.1 Rapp Company Profile

        • 14.2.2 Rapp Direct Marketing Solutions Market Performance

        • 14.2.3 Product&Service Introduction

      • 14.3 BBDO

        • 14.3.1 BBDO Company Profile

        • 14.3.2 BBDO Direct Marketing Solutions Market Performance

        • 14.3.3 Product&Service Introduction

      • 14.4 Acxiom

        • 14.4.1 Acxiom Company Profile

        • 14.4.2 Acxiom Direct Marketing Solutions Market Performance

        • 14.4.3 Product&Service Introduction

      • 14.5 FCB

        • 14.5.1 FCB Company Profile

        • 14.5.2 FCB Direct Marketing Solutions Market Performance

        • 14.5.3 Product&Service Introduction

      • 14.6 OgilvyOne

        • 14.6.1 OgilvyOne Company Profile

        • 14.6.2 OgilvyOne Direct Marketing Solutions Market Performance

        • 14.6.3 Product&Service Introduction

      • 14.7 MRM//McCann

        • 14.7.1 MRM//McCann Company Profile

        • 14.7.2 MRM//McCann Direct Marketing Solutions Market Performance

        • 14.7.3 Product&Service Introduction

      • 14.8 Epsilon

        • 14.8.1 Epsilon Company Profile

        • 14.8.2 Epsilon Direct Marketing Solutions Market Performance

        • 14.8.3 Product&Service Introduction

      • 14.9 DigitasLBi

        • 14.9.1 DigitasLBi Company Profile

        • 14.9.2 DigitasLBi Direct Marketing Solutions Market Performance

        • 14.9.3 Product&Service Introduction

      • 14.10 Leo Burnett

        • 14.10.1 Leo Burnett Company Profile

        • 14.10.2 Leo Burnett Direct Marketing Solutions Market Performance

        • 14.10.3 Product&Service Introduction

      • 14.11 Aimia

        • 14.11.1 Aimia Company Profile

        • 14.11.2 Aimia Direct Marketing Solutions Market Performance

        • 14.11.3 Product&Service Introduction

      • 14.12 SourceLink

        • 14.12.1 SourceLink Company Profile

        • 14.12.2 SourceLink Direct Marketing Solutions Market Performance

        • 14.12.3 Product&Service Introduction

      • 14.13 Wunderman

        • 14.13.1 Wunderman Company Profile

        • 14.13.2 Wunderman Direct Marketing Solutions Market Performance

        • 14.13.3 Product&Service Introduction

    Chapter 15 Research Conclusions and Investment Suggestions

    • 15.1 Direct Marketing Solutions Industry Research Conclusions

    • 15.2 Direct Marketing Solutions Industry Investment Suggestions

      • 15.2.1 Suggestions on Industry Development Strategy

      • 15.2.2 Suggestions on Industry Investment Direction

      • 15.2.3 Suggestions on Industry Investment Strategy


    List of Tables and Figures

    • Figure China Direct Marketing Solutions Industry Market Size (2018-2029)

    • Figure China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Handouts (2018-2029)

    • Figure China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Telemarketing (2018-2029)

    • Figure China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Direct mail (2018-2029)

    • Figure China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Others (2018-2029)

    • Figure China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Email Marketing (2018-2029)

    • Figure China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Social Media Marketing (2018-2029)

    • Figure China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Direct Selling (2018-2029)

    • Figure China Direct Marketing Solutions Production Volume, Production Value and Growth Rate of Text (SMS) Marketing (2018-2029)

    • Figure China Direct Marketing Solutions Sales Volume, Sales Value and Growth Rate of Business to Consumers (2018-2029)

    • Figure China Direct Marketing Solutions Sales Volume, Sales Value and Growth Rate of Business to Government (2018-2029)

    • Figure China Direct Marketing Solutions Sales Volume, Sales Value and Growth Rate of Business to Business (2018-2029)

    • Figure China Direct Marketing Solutions Sales Volume, Sales Value and Growth Rate of Others (2018-2029)

    • Figure North China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

    • Figure Central China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

    • Figure South China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

    • Figure East China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

    • Figure Northeast China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

    • Figure Southwest China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

    • Figure Northwest China Direct Marketing Solutions Market Size and Growth Rate from 2018-2029

    • Figure Direct Marketing Solutions Industry Chain

    • Table Product Types of Major Suppliers in 2023

    • Figure China Direct Marketing Solutions Market Share by Type in 2018

    • Figure China Direct Marketing Solutions Market Share by Type in 2023

    • Figure China Direct Marketing Solutions Total Production Volume and Growth Rate from Production Side (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume and Growth Rate of Handouts (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume and Growth Rate of Telemarketing (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume and Growth Rate of Direct mail (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume and Growth Rate of Others (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume and Growth Rate of Email Marketing (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume and Growth Rate of Social Media Marketing (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume and Growth Rate of Direct Selling (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume and Growth Rate of Text (SMS) Marketing (2018-2023)

    • Figure China Direct Marketing Solutions Market Share by Application in 2018

    • Figure China Direct Marketing Solutions Market Share by Application in 2023

    • Figure China Direct Marketing Solutions Total Market Size and Growth Rate from Consumption End

    • Figure China Direct Marketing Solutions Market Size and Growth Rate of Business to Consumers (2018-2023)

    • Figure China Direct Marketing Solutions Market Size and Growth Rate of Business to Government (2018-2023)

    • Figure China Direct Marketing Solutions Market Size and Growth Rate of Business to Business (2018-2023)

    • Figure China Direct Marketing Solutions Market Size and Growth Rate of Others (2018-2023)

    • Table China Direct Marketing Solutions Production Volume by Region (2018-2023)

    • Table China Direct Marketing Solutions Production Volume Share by Region (2018-2023)

    • Figure China Direct Marketing Solutions Production Volume Share by Region (2018-2023)

    • Table China Direct Marketing Solutions Production Value by Region (2018-2023)

    • Table China Direct Marketing Solutions Production Value Share by Region (2018-2023)

    • Figure China Direct Marketing Solutions Production Value Share by Region (2018-2023)

    • Table China Direct Marketing Solutions Sales Volume by Region (2018-2023)

    • Table China Direct Marketing Solutions Sales Volume Share by Region (2018-2023)

    • Figure China Direct Marketing Solutions Sales Volume Share by Region (2018-2023)

    • Table China Direct Marketing Solutions Sales Value by Region (2018-2023)

    • Table China Direct Marketing Solutions Sales Value Share by Region (2018-2023)

    • Figure China Direct Marketing Solutions Sales Value Share by Region (2018-2023)

    • Table North China Direct Marketing Solutions Production Volume by Type (2018-2023)

    • Table North China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Figure North China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Table North China Direct Marketing Solutions Sales Volume by Application (2018-2023)

    • Table North China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Figure North China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Table Central China Direct Marketing Solutions Production Volume by Type (2018-2023)

    • Table Central China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Figure Central China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Table Central China Direct Marketing Solutions Sales Volume by Application (2018-2023)

    • Table Central China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Figure Central China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Table South China Direct Marketing Solutions Production Volume by Type (2018-2023)

    • Table South China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Figure South China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Table South China Direct Marketing Solutions Sales Volume by Application (2018-2023)

    • Table South China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Figure South China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Table East China Direct Marketing Solutions Production Volume by Type (2018-2023)

    • Table East China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Figure East China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Table East China Direct Marketing Solutions Sales Volume by Application (2018-2023)

    • Table East China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Figure East China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Table Northeast China Direct Marketing Solutions Production Volume by Type (2018-2023)

    • Table Northeast China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Figure Northeast China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Table Northeast China Direct Marketing Solutions Sales Volume by Application (2018-2023)

    • Table Northeast China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Figure Northeast China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Table Southwest China Direct Marketing Solutions Production Volume by Type (2018-2023)

    • Table Southwest China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Figure Southwest China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Table Southwest China Direct Marketing Solutions Sales Volume by Application (2018-2023)

    • Table Southwest China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Figure Southwest China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Table Northwest China Direct Marketing Solutions Production Volume by Type (2018-2023)

    • Table Northwest China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Figure Northwest China Direct Marketing Solutions Production Volume Share by Type (2018-2023)

    • Table Northwest China Direct Marketing Solutions Sales Volume by Application (2018-2023)

    • Table Northwest China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Figure Northwest China Direct Marketing Solutions Sales Volume Share by Application (2018-2023)

    • Table Merkle Company Profile

    • Table Merkle Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table Rapp Company Profile

    • Table Rapp Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table BBDO Company Profile

    • Table BBDO Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table Acxiom Company Profile

    • Table Acxiom Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table FCB Company Profile

    • Table FCB Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table OgilvyOne Company Profile

    • Table OgilvyOne Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table MRM//McCann Company Profile

    • Table MRM//McCann Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table Epsilon Company Profile

    • Table Epsilon Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table DigitasLBi Company Profile

    • Table DigitasLBi Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table Leo Burnett Company Profile

    • Table Leo Burnett Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table Aimia Company Profile

    • Table Aimia Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table SourceLink Company Profile

    • Table SourceLink Direct Marketing Solutions Revenue, Price and Gross (2018-2023)

    • Table Wunderman Company Profile

    • Table Wunderman Direct Marketing Solutions Revenue, Price and Gross (2018-2023)


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