Digital Advertising Platforms Market - Global Professional Analysis and Forecast to 2026

  • REPORT SUMMARY
  • TABLE OF CONTENTS
  • The worldwide Digital Advertising Platforms market was valued at XX.0 Million US$ in 2018 and is projected to reach XX.0 Million US$ by 2026, at a CAGR (Compound Annual Growth Rate) of 6.0% during the forecast period.

    This report presents the market size and development trends by detailing the Digital Advertising Platforms market revenue, market share and growth rate from 2015-2026, and it gives a thorough analysis by various product types, applications, regions, and main participants. The market conditions (2015-2019), corporate competition pattern, corporate SWOT analysis are elaborated, and other qualitative analyses like market dynamics, market penetration, market business environment analyses, the regional regulatory scenario in the Digital Advertising Platforms market will be shown in this report. In short, this report will comprehensively reveal the characteristics of Digital Advertising Platforms industry and will help you to build a panoramic view of the industrial development.

    Digital Advertising Platforms Market, By Type:

    • Search Advertising Software

    • Display Advertising Software

    • Mobile Advertising Software

    • Social Advertising Software

    • Video Advertising Software

    • Cross-Channel Advertising Software

    Digital Advertising Platforms Market, By Application:

    • Industrial

    • Commercial

    • Education

    • Others

    Some of the leading players are as follows:

    • Adobe

    • InMobi Technologies

    • Rocket Fuel

    • Kenshoo

    • ONE by AOL

    • Oath Inc.(BrightRoll)

    • Sovrn Holdings

    • LinkedIn

    • Google (Alphabet)

    • Twitter

    • Yahoo!

    • Oath Inc(BrightRoll)

    • Rubicon Project

    • Choozle

    • Sizmek

    • AdRoll

    • OpenX

    • MediaMath

    Geographically, Major regions are analyzed in details are as follows:

    • North America

    • Europe

    • Asia Pacific

    • Latin America

    • Middle East & Africa

  • Table of Contents

    1 Methodology and Scope

    • 1.1 Market Segmentation & Scope

      • 1.1.1 Technology Type

      • 1.1.2 Product

      • 1.1.3 Application

      • 1.1.4 Regional scope

      • 1.1.5 Estimates and forecast timeline

    • 1.2 Research Methodology

    • 1.3 Information Procurement

      • 1.3.1 Purchased database

      • 1.3.2 Internal database

      • 1.3.3 Secondary sources

      • 1.3.4 Primary research

      • 1.3.5 Details of primary research

    • 1.4 Information or Data Analysis

      • 1.4.1 Data analysis models

    • 1.5 Market Formulation & Validation

    • 1.6 Model Details

      • 1.6.1 Commodity flow analysis

      • 1.6.2 Volume price analysis

    • 1.7 List of Secondary Sources

    • 1.8 List of Abbreviations

    2 Executive Summary

    • 2.1 Market Outlook

    • 2.2 Segment Outlook

    3 Market Variables, Trends, & Scope

    • 3.1 Market Lineage Outlook

    • 3.1.1 Parent market outlook

      • 3.1.2 Ancillary market outlook

    • 3.2 Market Segmentation

      • 3.2.1 Analysis

    • 3.3 Market Dynamics

      • 3.3.1 Market driver analysis

      • 3.3.2 Market restraint analysis

      • 3.3.3 Industry opportunities

    • 3.4 Penetration & Growth Prospect Mapping

      • 3.4.1 Penetration & growth prospect mapping analysis

    • 3.5 Business Environment Analysis Tools

      • 3.5.1 Porter's five forces analysis

      • 3.5.2 PESTLE analysis

      • 3.5.3 Major deals & strategic alliances analysis

    4 Digital Advertising Platforms Market: Technology Type Analysis

    • 4.1 Digital Advertising Platforms Technology Type Market Share Analysis, 2018 & 2026

    • 4.2 Digital Advertising Platforms Technology Type Market: Segment Dashboard

    • 4.3 Market Size & Forecasts and Trend Analyses, 2015 to 2026 for the Technology Type Segment

      • 4.3.1 Search Advertising Software

      • 4.3.2 Display Advertising Software

      • 4.3.3 Mobile Advertising Software

      • 4.3.4 Social Advertising Software

      • 4.3.5 Video Advertising Software

      • 4.3.6 Cross-Channel Advertising Software

    5 Digital Advertising Platforms Market: Product Analysis

    • 5.1 Digital Advertising Platforms Product Market Share Analysis, 2018 & 2026

    • 5.2 Digital Advertising Platforms Product Market: Segment Dashboard

    • 5.3 Market Size & Forecasts and Trend Analyses, 2015 to 2026 for the Product Segment

    6 Digital Advertising Platforms Market: Application Analysis

    • 6.1 Digital Advertising Platforms Application Market Share Analysis, 2018 & 2026

    • 6.2 Digital Advertising Platforms Application Market: Segment Dashboard

    • 6.3 Market Size & Forecasts and Trend Analyses, 2015 to 2026 for the Application Segment

      • 6.3.1 Industrial

      • 6.3.2 Commercial

      • 6.3.3 Education

      • 6.3.4 Others

    7 Digital Advertising Platforms Market: Regional Analysis

    • 7.1 Digital Advertising Platforms Regional Market Share Analysis, 2018 & 2026

    • 7.2 Digital Advertising Platforms Regional Market: Segment Dashboard

    • 7.3 Regional Market Snapshot (Market Size, CAGR, Top Countries)

    • 7.4 List of Players at Regional Level

      • 7.4.1 North America

      • 7.4.2 Europe

      • 7.4.3 Asia Pacific

    • 7.5 SWOT Analysis, by Factor (Political & Legal, Economic and Technological)

      • 7.5.1 North America

      • 7.5.2 Europe

      • 7.5.3 Asia Pacific

      • 7.5.4 Latin America

      • 7.5.5 MEA

    • 7.6 Market Size & Forecasts, and Trend Analysis, 2015 to 2026

      • 7.6.1 North America

      • 7.6.2 Europe

      • 7.6.3 Asia Pacific

      • 7.6.4 Latin America

      • 7.6.5 Middle East & Africa

    8 Competitive Analysis

    • 8.1 Recent Developments & Impact Analysis, by Key Market Participants

    • 8.2 Strategic Framework/Competition Categorization (Key innovators, Market leaders, Emerging players)

    • 8.3 Vendor Landscape

      • 8.3.1 Company market position analysis (Geographic presence, service portfolio, strategic initiatives)

    9 Company Profiles

    • 9.1 Adobe

      • 9.1.1 Adobe Company overview

      • 9.1.2 Financial performance

      • 9.1.3 Product benchmarking

      • 9.1.4 Strategic initiatives

      • 9.1.5 SWOT analysis

    • 9.2 InMobi Technologies

      • 9.2.1 InMobi Technologies Company overview

      • 9.2.2 Financial performance

      • 9.2.3 Product benchmarking

      • 9.2.4 Strategic initiatives

      • 9.2.5 SWOT analysis

    • 9.3 Rocket Fuel

      • 9.3.1 Rocket Fuel Company overview

      • 9.3.2 Financial performance

      • 9.3.3 Product benchmarking

      • 9.3.4 Strategic initiatives

      • 9.3.5 SWOT analysis

    • 9.4 Kenshoo

      • 9.4.1 Kenshoo Company overview

      • 9.4.2 Financial performance

      • 9.4.3 Product benchmarking

      • 9.4.4 Strategic initiatives

      • 9.4.5 SWOT analysis

    • 9.5 ONE by AOL

      • 9.5.1 ONE by AOL Company overview

      • 9.5.2 Financial performance

      • 9.5.3 Product benchmarking

      • 9.5.4 Strategic initiatives

      • 9.5.5 SWOT analysis

    • 9.6 Oath Inc.(BrightRoll)

      • 9.6.1 Oath Inc.(BrightRoll) Company overview

      • 9.6.2 Financial performance

      • 9.6.3 Product benchmarking

      • 9.6.4 Strategic initiatives

      • 9.6.5 SWOT analysis

    • 9.7 Sovrn Holdings

      • 9.7.1 Sovrn Holdings Company overview

      • 9.7.2 Financial performance

      • 9.7.3 Product benchmarking

      • 9.7.4 Strategic initiatives

      • 9.7.5 SWOT analysis

    • 9.8 LinkedIn

      • 9.8.1 LinkedIn Company overview

      • 9.8.2 Financial performance

      • 9.8.3 Product benchmarking

      • 9.8.4 Strategic initiatives

      • 9.8.5 SWOT analysis

    • 9.9 Google (Alphabet)

      • 9.9.1 Google (Alphabet) Company overview

      • 9.9.2 Financial performance

      • 9.9.3 Product benchmarking

      • 9.9.4 Strategic initiatives

      • 9.9.5 SWOT analysis

    • 9.10 Twitter

      • 9.10.1 Twitter Company overview

      • 9.10.2 Financial performance

      • 9.10.3 Product benchmarking

      • 9.10.4 Strategic initiatives

      • 9.10.5 SWOT analysis

    • 9.11 Yahoo!

      • 9.11.1 Yahoo! Company overview

      • 9.11.2 Financial performance

      • 9.11.3 Product benchmarking

      • 9.11.4 Strategic initiatives

      • 9.11.5 SWOT analysis

    • 9.12 Oath Inc(BrightRoll)

      • 9.12.1 Oath Inc(BrightRoll) Company overview

      • 9.12.2 Financial performance

      • 9.12.3 Product benchmarking

      • 9.12.4 Strategic initiatives

      • 9.12.5 SWOT analysis

    • 9.13 Rubicon Project

      • 9.13.1 Rubicon Project Company overview

      • 9.13.2 Financial performance

      • 9.13.3 Product benchmarking

      • 9.13.4 Strategic initiatives

      • 9.13.5 SWOT analysis

    • 9.14 Choozle

      • 9.14.1 Choozle Company overview

      • 9.14.2 Financial performance

      • 9.14.3 Product benchmarking

      • 9.14.4 Strategic initiatives

      • 9.14.5 SWOT analysis

    • 9.15 Sizmek

      • 9.15.1 Sizmek Company overview

      • 9.15.2 Financial performance

      • 9.15.3 Product benchmarking

      • 9.15.4 Strategic initiatives

      • 9.15.5 SWOT analysis

    • 9.16 AdRoll

      • 9.16.1 AdRoll Company overview

      • 9.16.2 Financial performance

      • 9.16.3 Product benchmarking

      • 9.16.4 Strategic initiatives

      • 9.16.5 SWOT analysis

    • 9.17 OpenX

      • 9.17.1 OpenX Company overview

      • 9.17.2 Financial performance

      • 9.17.3 Product benchmarking

      • 9.17.4 Strategic initiatives

      • 9.17.5 SWOT analysis

    • 9.18 MediaMath

      • 9.18.1 MediaMath Company overview

      • 9.18.2 Financial performance

      • 9.18.3 Product benchmarking

      • 9.18.4 Strategic initiatives

      • 9.18.5 SWOT analysis

     

    The List of Tables and Figures (Totals 71 Figures and 159 Tables)

    • Figure Search Advertising Software Digital Advertising Platforms market, 2015 - 2026 (USD Million)

    • Figure Display Advertising Software Digital Advertising Platforms market, 2015 - 2026 (USD Million)

    • Figure Mobile Advertising Software Digital Advertising Platforms market, 2015 - 2026 (USD Million)

    • Figure Social Advertising Software Digital Advertising Platforms market, 2015 - 2026 (USD Million)

    • Figure Video Advertising Software Digital Advertising Platforms market, 2015 - 2026 (USD Million)

    • Figure Cross-Channel Advertising Software Digital Advertising Platforms market, 2015 - 2026 (USD Million)

    • Figure Industrial market, 2015 - 2026 (USD Million)

    • Figure Commercial market, 2015 - 2026 (USD Million)

    • Figure Education market, 2015 - 2026 (USD Million)

    • Figure Others market, 2015 - 2026 (USD Million)

    • Table List of players in North America

    • Table List of players in Europe

    • Table List of players in Asia Pacific

    • Table SWOT analysis

    • Table North America Digital Advertising Platforms market, by country, 2015 - 2026 (USD Million)

    • Table North America Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table North America Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table North America Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table U.S. Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table U.S. Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table U.S. Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Canada Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Canada Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Canada Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Europe Digital Advertising Platforms market, by country, 2015 - 2026 (USD Million)

    • Table Europe Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Europe Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Europe Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table U.K. Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table U.K. Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table U.K. Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Germany Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Germany Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Germany Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table France Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table France Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table France Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Italy Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Italy Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Italy Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Spain Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Spain Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Spain Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Asia Pacific Digital Advertising Platforms market, by country, 2015 - 2026 (USD Million)

    • Table Asia Pacific Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Asia Pacific Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Asia Pacific Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table China Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table China Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table China Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Japan Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Japan Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Japan Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table India Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table India Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table India Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Latin America Digital Advertising Platforms market, by country, 2015 - 2026 (USD Million)

    • Table Latin America Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Latin America Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Latin America Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Brazil Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Brazil Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Brazil Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Mexico Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Mexico Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Mexico Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Argentina Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Argentina Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Argentina Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table MEA Digital Advertising Platforms market, by country, 2015 - 2026 (USD Million)

    • Table MEA Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table MEA Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table MEA Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table South Africa Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table South Africa Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table South Africa Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Regulatory scenario

    • Table Nigeria Digital Advertising Platforms market, by type, 2015 - 2026 (USD Million)

    • Table Nigeria Digital Advertising Platforms market, by product, 2015 - 2026 (USD Million)

    • Table Nigeria Digital Advertising Platforms market, by application, 2015 - 2026 (USD Million)

    • Table Recent Developments & Impact Analysis, by Key Market Participants

    • Table Recent Developments & Impact Analysis, by Key Market Participants

    • Table Company market position analysis

    • Table Company Profiles

    • Table Adobe Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table InMobi Technologies Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Rocket Fuel Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Kenshoo Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table ONE by AOL Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Oath Inc.(BrightRoll) Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Sovrn Holdings Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table LinkedIn Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Google (Alphabet) Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Twitter Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Yahoo! Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Oath Inc(BrightRoll) Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Rubicon Project Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Choozle Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table Sizmek Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table AdRoll Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table OpenX Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

    • Table Company Profiles

    • Table MediaMath Production, Value, Price, Gross Margin 2014-2019

    • Table Product benchmarking

    • Table Strategic initiatives

    • Table SWOT analysis

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