Global and Region Automotive AR and VR Market Demand & Opportunity Outlook 2022-2028

  • REPORT SUMMARY
  • TABLE OF CONTENTS
  • Augmented reality is a digital layer superimposed on the physical world. Augmented reality applications are developed on special 3D programs that enable developers to integrate contextual or digital content with the real world. Moreover, it integrates the real-life environment with virtual details that enhance the experience. This is typically achieved by looking at real-life environments through a smart goggles and headsets, smartphone or tablet screen. Augmented reality in automotive is majorly used for the application that displays the features of pedestrian, navigations, and smart signaling on a windshield.

    The report details the trend, potential and market size of Automotive AR and VR market, and analyzes the current situation and prospects of the market from both qualitative and quantitative aspects, which can be roughly divided into three parts.

    The first part (Chapter1-7) mainly covers the qualitative analysis of Automotive AR and VRmarket, defines the market attractiveness level of Automotive AR and VR market through Porter's Five Forces Analysis, and summarizes the different factors in the overall environment through PEST analysis. Understand the distribution of industrial chain value in each link of industrial chain through the analysis of industrial chain structure. Thus estimate the market space of each link.

    The second part (Chapter8-12), based on the segmentation of Automotive AR and VR industry, describes the types of Automotive AR and VR market, the applications of major players and the market size, and deeply analyzes the current situation of the global Automotive AR and VR market and the development prospects and opportunities of Automotive AR and VR industry.

    The third part (Chapter14-15) includes the market positions of the major players and information on the market participants, which will help you gain a comprehensive understanding of the current competitive situation and potential growth opportunities in the market.

    As COVID-19 continues to impact the global economy in 2022, the report also considers the short - and long-term impacts of COVID-19 on the global Automotive AR and VR market in Chapter 13.

    By Player:

    • Nippon Seiki

    • Panasonic

    • NVIDIA

    • DAQRI

    • HARMAN International

    • Mercedes-benz

    • Continental

    • Jaguar

    • Visteon Corporation

    • General Motors

    • HP Development Company, LP

    • Volkswagen

    • Wayray

    • DENSO

    • Unity

    • Bosch

    • Microsoft

    • Garmin

    • Hyundai Motor

    • HTC

    By Type:

    • Augmented Reality (AR)

    • Virtual Reality (VR)

    By End-User:

    • Research & Development

    • Manufacturing & Supply

    • Marketing & Sales

    • Aftersales

    • Support Functions

    • Product

    By Geography:

    • United States

    • Europe

    • China

    • Japan

    • India

    • South Korea

  • TABLE OF CONTENT

    1 Introduction

    • 1.1 Market Definition

    • 1.2 Market Segment Analysis

    • 1.3 Market Size 2022

    • 1.4 Automotive AR and VR Market Outlook: Forecast for 2022 - 2028

    • 1.5 Pricing Analysis

    2 Executive Summary

    3 Automotive AR and VR Market Lineage Outlook

    • 3.1 Parent Market Outlook

    • 3.2 Related/Ancillary Market Outlook

    • 3.3 Penetration & Growth Prospect Mapping, 2022

    4 Market Analysis Tools: Porter's Five Forces

    • 4.1 Supplier Power

    • 4.2 Buyer Power

    • 4.3 Substitution Threat

    • 4.4 Threat of New Entrants

    • 4.5 Competitive Rivalry

    5 Automotive AR and VR Industry Analysis - PEST (Political & Legal, Economic, Social, and Technological)

    • 5.1 Political/Legal Landscape

    • 5.2 Economic Landscape

    • 5.3 Social Landscape

    • 5.4 Technology Landscape

    6 Automotive AR and VR Market - Value Chain Analysis

    • 6.1 Industry's Value Chain Analysis

    • 6.2 Product Life Cycle

    • 6.3 User Perspective Analysis

    7 Region and Country-wise Automotive AR and VR Market Analysis and Outlook to 2022

    • 7.1 Global Automotive AR and VR Consumption (2017-2022)

    • 7.2 United States Automotive AR and VR Consumption (2017-2022)

    • 7.3 Europe Automotive AR and VR Consumption (2017-2022)

    • 7.4 China Automotive AR and VR Consumption (2017-2022)

    • 7.5 Japan Automotive AR and VR Consumption (2017-2022)

    • 7.6 India Automotive AR and VR Consumption (2017-2022)

    • 7.7 South Korea Automotive AR and VR Consumption (2017-2022)

    8 Region and Country-wise Automotive AR and VR Market Analysis and Outlook to 2028

    • 8.1 Global Automotive AR and VR Consumption Forecast (2022-2028)

    • 8.2 United States Automotive AR and VR Consumption Forecast (2022-2028)

    • 8.3 Europe Automotive AR and VR Consumption Forecast (2022-2028)

    • 8.4 China Automotive AR and VR Consumption Forecast (2022-2028)

    • 8.5 Japan Automotive AR and VR Consumption Forecast (2022-2028)

    • 8.6 India Automotive AR and VR Consumption Forecast (2022-2028)

    • 8.7 South Korea Automotive AR and VR Consumption Forecast (2022-2028)

    9 Global Automotive AR and VR Market Outlook by Types and Applications to 2022

    • 9.1 Global Automotive AR and VR Consumption and Growth Rate by Type (2017-2022)

      • 9.1.1 Global Augmented Reality (AR) Consumption and Growth Rate (2017-2022)

      • 9.1.2 Global Virtual Reality (VR) Consumption and Growth Rate (2017-2022)

    • 9.2 Global Automotive AR and VR Consumption and Growth Rate by Application (2017-2022)

      • 9.2.1 Global Research & Development Consumption and Growth Rate (2017-2022)

      • 9.2.2 Global Manufacturing & Supply Consumption and Growth Rate (2017-2022)

      • 9.2.3 Global Marketing & Sales Consumption and Growth Rate (2017-2022)

      • 9.2.4 Global Aftersales Consumption and Growth Rate (2017-2022)

      • 9.2.5 Global Support Functions Consumption and Growth Rate (2017-2022)

      • 9.2.6 Global Product Consumption and Growth Rate (2017-2022)

    10 Global Automotive AR and VR Market Outlook by Types and Applications to 2028

    • 10.1 Global Automotive AR and VR Consumption Forecast and Growth Rate by Type (2022-2028)

      • 10.1.1 Global Augmented Reality (AR) Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.2 Global Virtual Reality (VR) Consumption Forecast and Growth Rate (2022-2028)

    • 10.2 Global Automotive AR and VR Consumption Forecast and Growth Rate by Application (2022-2028)

      • 10.2.1 Global Research & Development Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.2 Global Manufacturing & Supply Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.3 Global Marketing & Sales Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.4 Global Aftersales Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.5 Global Support Functions Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.6 Global Product Consumption Forecast and Growth Rate (2022-2028)

    11 Global Automotive AR and VR Import and Export Analysis (Top 5 Countries)

    • 11.1 Global Automotive AR and VR Import by Region (Top 5 Countries) (2017-2028)

    • 11.2 Global Automotive AR and VR Export by Region (Top 5 Countries) (2017-2028)

    12 Coronavirus Disease (COVID-19) Impact

    • 12.1 Industry Impact Analysis

    • 12.2 Automotive AR and VR Market Outlook to 2028 - COVID-19 Affected Forecasts

    13 Competition Matrix

    • 13.1 Target Markets

    • 13.2 Comprehensive Analysis of Products in Competitive Markets

    14 Global Automotive AR and VR Market Competitive Analysis

    • 14.1 Nippon Seiki

      • 14.1.1 Nippon Seiki Company Details

      • 14.1.2 Nippon Seiki Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.1.3 Nippon Seiki Automotive AR and VR Product and Service

    • 14.2 Panasonic

      • 14.2.1 Panasonic Company Details

      • 14.2.2 Panasonic Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.2.3 Panasonic Automotive AR and VR Product and Service

    • 14.3 NVIDIA

      • 14.3.1 NVIDIA Company Details

      • 14.3.2 NVIDIA Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.3.3 NVIDIA Automotive AR and VR Product and Service

    • 14.4 DAQRI

      • 14.4.1 DAQRI Company Details

      • 14.4.2 DAQRI Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.4.3 DAQRI Automotive AR and VR Product and Service

    • 14.5 HARMAN International

      • 14.5.1 HARMAN International Company Details

      • 14.5.2 HARMAN International Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.5.3 HARMAN International Automotive AR and VR Product and Service

    • 14.6 Mercedes-benz

      • 14.6.1 Mercedes-benz Company Details

      • 14.6.2 Mercedes-benz Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.6.3 Mercedes-benz Automotive AR and VR Product and Service

    • 14.7 Continental

      • 14.7.1 Continental Company Details

      • 14.7.2 Continental Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.7.3 Continental Automotive AR and VR Product and Service

    • 14.8 Jaguar

      • 14.8.1 Jaguar Company Details

      • 14.8.2 Jaguar Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.8.3 Jaguar Automotive AR and VR Product and Service

    • 14.9 Visteon Corporation

      • 14.9.1 Visteon Corporation Company Details

      • 14.9.2 Visteon Corporation Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.9.3 Visteon Corporation Automotive AR and VR Product and Service

    • 14.10 General Motors

      • 14.10.1 General Motors Company Details

      • 14.10.2 General Motors Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.10.3 General Motors Automotive AR and VR Product and Service

    • 14.11 HP Development Company, LP

      • 14.11.1 HP Development Company, LP Company Details

      • 14.11.2 HP Development Company, LP Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.11.3 HP Development Company, LP Automotive AR and VR Product and Service

    • 14.12 Volkswagen

      • 14.12.1 Volkswagen Company Details

      • 14.12.2 Volkswagen Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.12.3 Volkswagen Automotive AR and VR Product and Service

    • 14.13 Wayray

      • 14.13.1 Wayray Company Details

      • 14.13.2 Wayray Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.13.3 Wayray Automotive AR and VR Product and Service

    • 14.14 DENSO

      • 14.14.1 DENSO Company Details

      • 14.14.2 DENSO Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.14.3 DENSO Automotive AR and VR Product and Service

    • 14.15 Unity

      • 14.15.1 Unity Company Details

      • 14.15.2 Unity Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.15.3 Unity Automotive AR and VR Product and Service

    • 14.16 Bosch

      • 14.16.1 Bosch Company Details

      • 14.16.2 Bosch Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.16.3 Bosch Automotive AR and VR Product and Service

    • 14.17 Microsoft

      • 14.17.1 Microsoft Company Details

      • 14.17.2 Microsoft Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.17.3 Microsoft Automotive AR and VR Product and Service

    • 14.18 Garmin

      • 14.18.1 Garmin Company Details

      • 14.18.2 Garmin Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.18.3 Garmin Automotive AR and VR Product and Service

    • 14.19 Hyundai Motor

      • 14.19.1 Hyundai Motor Company Details

      • 14.19.2 Hyundai Motor Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.19.3 Hyundai Motor Automotive AR and VR Product and Service

    • 14.20 HTC

      • 14.20.1 HTC Company Details

      • 14.20.2 HTC Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

      • 14.20.3 HTC Automotive AR and VR Product and Service

    15 Appendix


    TABLE OF CHARTS

    • Table Definition of Automotive AR and VR

    • Figure Automotive AR and VR Picture

    • Table Global Automotive AR and VR Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Automotive AR and VR Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Automotive AR and VR Market: Year-over-year Growth 2022 - 2028 (%)

    • Table Parent Market Analysis

    • Figure Parent Market Price

    • Table Related/Ancillary Market Outlook Analysis

    • Table Supplier Power Analysis

    • Table Buyer Power Analysis

    • Table Substitution Threat Analysis

    • Table Threat of New Entrants Analysis

    • Table Competitive Rivalry Analysis

    • Figure Global Automotive AR and VR Consumption by Country (2017-2022)

    • Figure United States Automotive AR and VR Consumption and Growth Rate (2017-2022)

    • Table Europe Automotive AR and VR Consumption and Growth Rate (2017-2022)

    • Figure China Automotive AR and VR Consumption and Growth Rate (2017-2022)

    • Figure Japan Automotive AR and VR Consumption and Growth Rate (2017-2022)

    • Figure India Automotive AR and VR Consumption and Growth Rate (2017-2022)

    • Figure South Korea Automotive AR and VR Consumption and Growth Rate (2017-2022)

    • Figure Global Automotive AR and VR Consumption Forecast by Country (2022-2028)

    • Figure United States Automotive AR and VR Consumption Forecast and Growth Rate (2022-2028)

    • Table Europe Automotive AR and VR Consumption Forecast and Growth Rate (2022-2028)

    • Figure China Automotive AR and VR Consumption Forecast and Growth Rate (2022-2028)

    • Figure Japan Automotive AR and VR Consumption Forecast and Growth Rate (2022-2028)

    • Figure India Automotive AR and VR Consumption Forecast and Growth Rate (2022-2028)

    • Figure South Korea Automotive AR and VR Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Augmented Reality (AR) Consumption and Growth Rate (2017-2022)

    • Figure Global Virtual Reality (VR) Consumption and Growth Rate (2017-2022)

    • Figure Global Research & Development Consumption and Growth Rate (2017-2022)

    • Figure Global Manufacturing & Supply Consumption and Growth Rate (2017-2022)

    • Figure Global Marketing & Sales Consumption and Growth Rate (2017-2022)

    • Figure Global Aftersales Consumption and Growth Rate (2017-2022)

    • Figure Global Support Functions Consumption and Growth Rate (2017-2022)

    • Figure Global Product Consumption and Growth Rate (2017-2022)

    • Figure Global Augmented Reality (AR) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Virtual Reality (VR) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Research & Development Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Manufacturing & Supply Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Marketing & Sales Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Aftersales Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Support Functions Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Product Consumption Forecast and Growth Rate (2022-2028)

    • Table Global Automotive AR and VR Import by Region (Top 5 Countries) (2017-2028)

    • Table Global Automotive AR and VR Export by Region (Top 5 Countries) (2017-2028)

    • Table Nippon Seiki (Foundation Year, Company Profile and etc.)

    • Table Nippon Seiki Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Nippon Seiki Automotive AR and VR Product and Service

    • Table Panasonic (Foundation Year, Company Profile and etc.)

    • Table Panasonic Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Panasonic Automotive AR and VR Product and Service

    • Table NVIDIA (Foundation Year, Company Profile and etc.)

    • Table NVIDIA Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table NVIDIA Automotive AR and VR Product and Service

    • Table DAQRI (Foundation Year, Company Profile and etc.)

    • Table DAQRI Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table DAQRI Automotive AR and VR Product and Service

    • Table HARMAN International (Foundation Year, Company Profile and etc.)

    • Table HARMAN International Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table HARMAN International Automotive AR and VR Product and Service

    • Table Mercedes-benz (Foundation Year, Company Profile and etc.)

    • Table Mercedes-benz Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Mercedes-benz Automotive AR and VR Product and Service

    • Table Continental (Foundation Year, Company Profile and etc.)

    • Table Continental Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Continental Automotive AR and VR Product and Service

    • Table Jaguar (Foundation Year, Company Profile and etc.)

    • Table Jaguar Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Jaguar Automotive AR and VR Product and Service

    • Table Visteon Corporation (Foundation Year, Company Profile and etc.)

    • Table Visteon Corporation Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Visteon Corporation Automotive AR and VR Product and Service

    • Table General Motors (Foundation Year, Company Profile and etc.)

    • Table General Motors Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table General Motors Automotive AR and VR Product and Service

    • Table HP Development Company, LP (Foundation Year, Company Profile and etc.)

    • Table HP Development Company, LP Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table HP Development Company, LP Automotive AR and VR Product and Service

    • Table Volkswagen (Foundation Year, Company Profile and etc.)

    • Table Volkswagen Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Volkswagen Automotive AR and VR Product and Service

    • Table Wayray (Foundation Year, Company Profile and etc.)

    • Table Wayray Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Wayray Automotive AR and VR Product and Service

    • Table DENSO (Foundation Year, Company Profile and etc.)

    • Table DENSO Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table DENSO Automotive AR and VR Product and Service

    • Table Unity (Foundation Year, Company Profile and etc.)

    • Table Unity Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Unity Automotive AR and VR Product and Service

    • Table Bosch (Foundation Year, Company Profile and etc.)

    • Table Bosch Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Bosch Automotive AR and VR Product and Service

    • Table Microsoft (Foundation Year, Company Profile and etc.)

    • Table Microsoft Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Microsoft Automotive AR and VR Product and Service

    • Table Garmin (Foundation Year, Company Profile and etc.)

    • Table Garmin Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Garmin Automotive AR and VR Product and Service

    • Table Hyundai Motor (Foundation Year, Company Profile and etc.)

    • Table Hyundai Motor Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table Hyundai Motor Automotive AR and VR Product and Service

    • Table HTC (Foundation Year, Company Profile and etc.)

    • Table HTC Automotive AR and VR Sales, Price, Value and Gross Profit (2017-2022)

    • Table HTC Automotive AR and VR Product and Service


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