Global BMX Bikes Market Overview
According to Global Market Monitor, the global BMX bike market size will reach $173.24 million by 2023 and is expected to grow to $238.37 million by 2028.A BMX bike is an off-road sport bicycle used for racing and stunt riding. In global comparison, a significant portion of the revenue was generated by Europe, holding a market share of 33.7% in 2022.
BMX Received the Public’s Consciousness after being an Olympic Sport.
BMX originated in the early 1970s when kids would mimic motocross races on their bicycles, complete with a number fastened to the front of the bike. They would take to dirt ‘tracks’ and similarly race each other to their motocross idols. As expected, the racing got more competitive, the demands on equipment became higher and more specialized, and subcultures naturally formed around street and freestyle BMX. Freestyle BMX has professional riders and teams supported by huge sponsorship competitions. BMX biking is a fun and popular activity in many places around the world. One major reason BMX has been thrust into the public’s consciousness is the massive exposure it receives from being an Olympic sport. BMX racing at the 19th Asian Games in Hangzhou was held on October 1, 2023, in the BMX arena of the Jiesheng Sports Center in Chun 'an, resulting in a total of two gold medals.
The Competition is Fierce.
With major manufacturers and suppliers in the BMX bike industry competing globally, the intensity of competition has increased. Vendors adopt strategies like price premiums to stay competitive in the market. Meanwhile, the local vendors in developing nations are providing tough competition to the global players based on product pricing. At the same time, small companies or small retailers enter the business consequently as venturing into a BMX bike business does not require immense capital or investment. However, this leads to the proliferation of sub-standard or duplicate products which then hampers the competitive scenario in the market as established BMX bike manufacturers are compelled to lower the price of their products, which ultimately impacts their profit margins and sales volumes. The fierce competition is not conducive to the sustainable development of the industry.
GT is one of the major players operating in the BMX bike market, holding a share of 12.3% in 2022. It designs and manufactures BMX, mountain, and road bicycles.
Company Name |
GT |
Website |
www.gtbicycles.com |
Established Time |
1972 |
Headquarter |
US |
Sales Region |
Worldwide |
Brand Concept |
Founded in 1972, it remains true to the tradition of BMX cycling and mountain biking. GT combines performance with serious fun to deliver a good time wherever the bike rides. |
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