OPO milk powder, also known as "breastfed milk powder", refers to the addition of an appropriate amount of nutrients to milk powder based on cow's or sheep's milk, making it closer to the nutritional composition of breast milk. OPO is a type of fat structure, whereas traditional formula contains a POP structure. Compared to the POP structure, OPO molecules can reduce the formation of calcium soap, thereby helping infants reduce constipation.
The ingredients of OPO milk powder include protein, vitamins, minerals, etc. while removing most of the saturated fatty acids and adding vegetable oil, DHA (docosahexaenoic acid, commonly known as brain gold), AA (arachidonic acid), and other ingredients. In addition, OPO milk powder also contains lactose, which is close to human milk in sugar content and reduces mineral content to reduce the burden on infants’ and young children's kidneys.
Segmented Market Analysis
From the perspective of product types, the OPO milk powder market mainly includes two product types: OPO cow milk powder and OPO goat milk powder. Among them, OPO cow milk powder occupies a dominant position in the market. According to our research data, the global sales volume of OPO cow milk powder was 149.70 million cans in 2023, with a revenue of $4432 million in this segment and a market share of 60.24%.
In terms of regional distribution, the Asia-Pacific region is the world's largest revenue and main growth market for OPO milk powder. Data shows that the sales volume of OPO milk powder in the Asia-Pacific region was 159.04 million cans in 2023, with a market revenue of $5325 million, accounting for 72.38% of the global total revenue. The performance of the OPO milk powder market is particularly outstanding in countries such as China, Japan, and South Korea in the Asia-Pacific region. The growing demand for high-quality and nutritious infant formula in these countries provides broad development space for the OPO milk powder market.
Global OPO Milk Powder Sales Volume, Market Revenue, and Revenue Share by Type and Region in 2023
|
|
Sales Volume (Million Cans) |
Market Revenue (Million USD) |
Revenue Share |
|
Segmented by Type |
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|
Cow Milk Powder |
149.70 |
4432 |
60.24% |
|
Goat Milk Powder |
81.41 |
2925 |
39.76% |
|
Segmented by Region |
|||
|
North America |
22.19 |
638 |
8.67% |
|
Europe |
36.80 |
1043 |
14.18% |
|
Asia |
159.04 |
5325 |
72.38% |
|
South America |
7.24 |
195 |
2.65% |
|
Middle East & Africa |
5.83 |
156 |
2.12% |
Source: www.globalmarketmonitor.com
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