Craft beer is a type of beer that emphasizes the
selection of ingredients, brewing techniques, and unique taste. The main
difference between it and industrial beer is that it focuses more on the
uniqueness of quality and taste, rather than the economy of large-scale
production. Craft beer adopts unique brewing techniques and ingredients, giving
its products a unique taste and flavor, and meeting the personalized and
differentiated needs of consumers.
Product Classification Introduction
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Classified by raw materials
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Malt beer
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Dark beer
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Fruit flavored beer
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Classified by brewing process
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Al Beer
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Lager beer
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Pearson beer
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Classified by alcohol and original wort
concentration
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Overview of Market Development and Analysis of Market Development in Major Regions/Countries
Craft beer, as a unique cultural phenomenon, has gradually become a fashion and lifestyle, attracting more and more consumers to pay attention to and try it out. In recent years, thanks to the increasing demand from consumers for high-quality and uniquely flavored beer, as well as the continuous launch of innovative and personalized products by craft beer manufacturers, the global craft beer market has shown a significant growth trend. According to our research data, the global craft beer market revenue reached $68.77 billion in 2023, and is expected to increase to $91.98 billion by 2026.
From a regional perspective, the global craft beer market is mainly concentrated in North America and Europe. Consumers in these regions have higher requirements for the quality and taste of beer, therefore, craft beer has won more favor from consumers for its unique taste and brewing process. Data shows that in 2023, the revenue of the European craft beer market was $28.197billion, with a revenue share of 41%, making it the largest revenue market for craft beer globally; The North American market ranked second with revenue of $22.37 billion and a share of 32.53%. In addition, at the national level, Asian countries such as China, Japan, and India also hold a certain share in the global craft beer market.
Global Craft Beer Market Revenue Forecast and Market Share by Region
Source: www.globalmarketmonitor.com
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