Automotive software can be understood as a software
system that deeply participates in the process of defining, developing,
validating, selling, and serving automobiles, and continuously changes and
optimizes each process to achieve continuous experience optimization, process
optimization, and value creation.
Introduction to Segmented Product Types
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Vehicle Operating System
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Vehicle operating systems are mainly divided into
basic operating systems, self-developed vehicle operating systems, and
middleware. In practical applications, virtual instruments with high
functional safety requirements mainly choose the QNX system, while the
central entertainment system chooses Android more. In the solution of
integrating virtual instruments and central control, the QNX system accounts
for the majority, and a few solutions have chosen the Linux macro kernel.
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Car End Software
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Autonomous driving software: The main
manufacturers include Yushi Technology, Baidu, Xiaomi Zhixing, etc., which
provide full scenario solutions, as well as Heduo Technology, Neolithic,
Zongmu Technology, etc., which provide solutions for specific scenarios.
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Vehicle control software: responsible for various
dynamic and static control functions of the car.
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Intelligent Cockpit Software: Provides an
intelligent experience of human vehicle interaction, such as the intelligent
cockpit of Changan Ford EVOS, which achieves user-centered mobile interaction
through a dual approach of hardware and software.
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Vehicle networking software: enables
communication and data exchange between vehicles, between vehicles and
infrastructure, and between vehicles and the cloud.
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Management Service Software
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Management service software mainly includes
software used for remote monitoring, maintenance, fault diagnosis, upgrade,
and other functions of vehicles. These software utilize OTA (Over the Air)
technology to remotely update and upgrade vehicle software, continuously
improving vehicle performance and functionality.
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Source: www.globalmarketmonitor.com
Overview of Market Development
With the rapid development of technology and the advancement of the wave of intelligence, the automotive industry is undergoing unprecedented changes. As a leader in the automotive industry, Germany's development in the automotive software market has also attracted much attention.
The German automotive industry is highly developed, with numerous internationally renowned car brands such as Mercedes Benz, BMW, Audi, etc. With the deep integration of the automotive industry and information technology, automotive software has become the core application for realizing automotive electronic functions. At present, the German automotive software market has formed a relatively complete industry chain, covering comprehensive services from basic software to application software.
According to our research data, the estimated size of the German automotive software market in 2024 is $699 million, an increase of 7.66% compared to 2023. In the future, with the continuous improvement of automotive intelligence, the proportion of automotive electronic software in the average value of a single car will further increase. It is expected that Germany automotive software market size will continue to grow and may increase to $998 million by 2029.
Germany Automotive Software Market Size Forecast and Competitive Landscape Analysis
Source: www.globalmarketmonitor.com
Analysis of Market Competition Pattern
From the perspective of market competition, the concentration of the Germany automotive software market is low. Data shows that in 2023, the top 3 companies achieved a total revenue of $147 million in the automotive software market, with a total revenue share of 22.62%; The total revenue of the Top 6 enterprises' automotive software market is $225 million, with a total share of only 34.74%. The top three companies were Cox Automotive, CDK Global, and SAP. In 2023, these three companies accounted for 10.10%, 7.58%, and 4.94% of the automotive software market revenue in the German market, respectively.
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