Video streaming media software is a technology that allows users to watch online video content through Internet connection without first downloading media files, thus saving storage resources and reducing video loading time, and ensuring that users have a good viewing experience. ‌

Overview of Market Development

With the advancement of network technology and the increasing demand for high-quality video content from users, the video streaming software industry has shown tremendous market potential. At present, the global video streaming software market is experiencing rapid development and the market size is constantly expanding. According to our research data, the global video streaming software market is estimated to be worth $10.01 billion in 2024, an increase of 19.25% compared to 2023.

In the future, with the widespread application of new technologies such as 5G and AI, the video streaming software market is expected to achieve a more intelligent and immersive user experience, and the market size will further expand. Meanwhile, cross-border integration will also become an important trend in market development, bringing more business opportunities to the industry. It is expected that by 2029, the global video streaming software market will continue to grow to $22.55 billion.

Analysis of Market Competition Pattern

From the perspective of market competition, the concentration of the global video streaming software market is low. Data shows that the total output value of video streaming software for the top 3 companies in 2023 was 1.68 billion, with a total output value share of only 20.07%. The top three companies were IBM Corporation, Plantronics, and Ooyala Inc. In 2023, these three companies' video streaming software output value accounted for 10.21%, 5.39%, and 4.47% of the global market, respectively.

Source: www.globalmarketmonitor.com

Segmented Market Analysis

From the perspective of product types, video streaming software can usually be divided into two categories: cloud-based software and on-premise software, depending on the type of server required. Among them, cloud-based software dominates the market, with an estimated market share of 67.19% in 2024.

From an application perspective, video streaming software is widely used in fields and institutions such as broadcasters & operators, BFSI, education, healthcare, and government. Among them, the field of broadcasters & operators occupies the largest share of their downstream application market, estimated to be 36.91% in 2024.

	Market Size (Million USD)	Market Share
Segmented by Type
Cloud-based	6723	67.19%
On-premise	3283	32.81%
Segmented by Application
Broadcasters & Operators	3693	36.91%
BFSI	1991	19.90%
Education	2892	28.90%
Healthcare	914	9.13%
Government	1571	15.70
Others	517	5.17