Frozen pizza is a kind of pizza produced and sold in a frozen state, which can be stored in a frozen state and thawed and cooked when needed. The frozen pizza market offers a wide variety of products that not only save preparation time, but also maintain the original taste and quality of pizza, making it very suitable for modern fast-paced lifestyles. With the acceleration of the pace of life, consumers' demand for convenient and delicious food has increased. Frozen pizza is favored for its ready to eat, diverse flavors, and constantly improving quality.

Overview of Market Development

The global frozen pizza market is experiencing steady growth and has a promising future. According to our research data, the estimated global frozen pizza market size in 2024 is $20.94 billion, an increase of 5.05% compared to 2023. This growth is mainly due to consumer upgrades, increased health awareness, and the rise of e-commerce channels.

In the future, the frozen pizza market will continue to benefit from changes in lifestyle, innovation in variety and taste, and growth in e-commerce, while facing challenges in price competition, technological innovation, and healthy sustainable development trends. It is expected that by 2029, the global frozen pizza market will continue to grow to $27.18 billion. The CAGR for 2024-2029 is estimated to be 5.35%.

Analysis of Market Competition Pattern

From the perspective of market competition, the concentration of the global frozen pizza market is relatively low. According to our data, the total revenue share of the frozen pizza market for the top 3 companies in 2023 was 22.31%. The top 3 companies were Nestle SA, Schwan's Food Co., and Dr August Oetker KG. In 2023, these three companies accounted for 12.42%, 6.92%, and 2.97% of the global frozen pizza market revenue, respectively.

Source: www.globalmarketmonitor.com

Segmented Market Analysis

From the perspective of sales channels, the sales channels for frozen pizza mainly include supermarkets and hypermarkets, independent retailers, and convenience stores. Among them, independent retailers hold the highest market share, estimated at 41.40% in 2024.

From a regional perspective, the global frozen pizza market is concentrated in three major regions: North America, Europe, and Asia Pacific. The total revenue of the frozen pizza market in these three regions accounts for over 90% of the global total revenue. Among them, North America is the largest revenue market. Data shows that the revenue of the North American frozen pizza market is expected to reach $7645 million in 2024, with an estimated revenue share of 36.50%.

	Market Revenue (Million USD)	Revenue Share
Segmented by Sales Channel
Supermarkets and Hypermarkets	8430	40.25%
Independent Retailers	8671	41.40%
Convenience Stores	2934	14.01%
Others	911	4.35%
Segmented by Region
North America	7645	36.50%
Europe	6043	28.85%
Asia Pacific	5498	26.25%
South America	108	0.52%
Middle East & Africa	649	3.10%