RV rental refers to providing travelers with mobile vehicle rental services that combine accommodation and transportation functions. RV rental is usually charged on a daily basis, with fees ranging from approximately 800 yuan to 3000 yuan, and a certain amount of deposit is required. ‌

Market Discovery Analysis and Prospect Trend Prediction

In recent years, with the improvement of consumers' living standards and the change of tourism concepts, RV tourism has gradually become a popular way of travel, promoting the rapid development of the RV rental market.In terms of market size, the estimated global RV rental market size in 2024 is $2098 million, an increase of 8.47% compared to 2023. From a regional perspective, North America and Europe are the main consumer regions of the global RV rental market, with high market share and continuous growth. Although the Chinese market started relatively late, it has developed rapidly in recent years and its market size has continued to expand.

From the perspective of future trends, the global RV rental market is expected to continue its rapid growth trend. On the one hand, with the upgrading of the tourism industry and the increasing demand for personalized consumption, the RV rental market will usher in more development opportunities. On the other hand, continuous innovation in RV design and manufacturing technology will further enhance the comfort and convenience of RVs, attracting more consumers to choose RV tourism. It is expected that by 2029, the global RV rental market size will increase to $3077 million. The CAGR for 2024-2029 is estimated to be 7.96%.

Segmented Market Analysis

From the perspective of product types, according to different vehicle models, the RV rental market can be divided into the self-propelled RV rental market and the pull-type RV rental market. A self-propelled RV refers to a motorhome that has propulsion and can move forward by relying on its own traction; A pull-type RV refers to a travel trailer that has no propulsion but can be suspended from the rear of a regular sedan. Research shows that the self-propelled RV rental segment dominates the market, with an estimated market share of 60.08% in 2024.

 

Source: www.globalmarketmonitor.com

Analysis of Market Competition Pattern

From the perspective of market competition, the concentration of the global RV rental market is moderate. According to our data, the total revenue of the top 3 companies in the RV rental market in 2023 was $736 million, with a total revenue share of 38.05%. The top 3 companies were Cruise America, Outdoorsy, and RV Share. In 2023, these three companies accounted for 19.11%, 9.70%, and 9.24% of the global RV rental market revenue, respectively.

Companies	Market Revenue (Million USD)	Revenue Share
Cruise America	370	19.11%
Outdoorsy	188	9.70%
RV Share	178	9.24%
Top3 Companies	736	38.05%