After the Epidemic, Health Awareness of People Continues to Improve, which Will Further Promote the Development of HIIT Industry

High intensity interval training, HIIT for short, is used to practice cardiopulmonary function, impact speed, and its fat reduction effect is obvious. The principle is to improve the use of oxygen, thereby increasing resting metabolic rate. This special training method has been popular in Europe and America continent since it came out, and is very suitable for the modern life style. 

Since the 1990s, a number of studies on HIIT have shown that it can reduce fat. Studies comparing the weight loss effect of HIIT to that of traditional aerobic exercise showed that while traditional aerobic exercise burned twice as many calories, HIIT lost more fat and maintained muscle composition. Usually 20 minutes of high-intensity interval training is more effective than an hour of running on a treadmill. The point is that this workout is much more effective and saves up to 40 minutes. This type of training will burn you out 100% in 20 minutes. In addition, HIIT has been shown to increase aerobic and anaerobic capacity, improve blood pressure and cardiovascular function, improve insulin sensitivity, and improve lipid metabolism. 

Globally, more women use high-intensity interval training than men. In 2015, the proportion of women and men using HIIT was 53.03% and 46.97% respectively. By 2020, the market share of women and men increased to 55.60 %and 44.40%, respectively. As women in the new era have higher and higher requirements for beauty and health, the proportion of women in this industry is increasing year by year.

Global High Intensity Interval Training (HIIT) Market Status Analysis and Forecast


In-depth research report on ${Fitness HIIT} market: https://www.globalmarketmonitor.com/reports/762531-fitness-hiit-market-report.html

After a period of practical development, the industry entered the mature period. According to our research, the global fitness high-intensity interval training industry market value was $4.35256 billion in 2015 and reached $6.42773 billion in 2019. From 2015 to 2019, the annual value increased year by year and the market developed rapidly. However, due to the severe impact of the COVID-19 pandemic, the total market value of the industry decreased to $6,106.57 million in 2020. Based on this data, we conducted a series of functional operations, analyzed the data from 2015 to 2020 with a scientific model, and deduced the situation in the next five years. Finally, we predict that the global fitness high-intensity interval training industry will be worth $9.98812 billion by 2025. The CAGR for 2020 to 2025 is projected at 10.34%. 

In 2015, North America became the largest revenue market in the industry,with a market value of $1.71012 billion and a market share of 39.29%.  The market value of the region grew to $2.47521 billion in 2019, growing steadily from 2015 to 2019. In 2020, due to the impact of the epidemic, the market value decreased to $2.3049 billion, and the market share in the region also decreased year by year, to 37.74% in 2020. 

Europe is the second largest market by revenue, accounting for 33.89% of the total market value of $2,06929 million in 2020. China accounted for 8.62% of the market in 2020. Although its market share is relatively small, data shows that market  shareof China in the industry has increased year by year from 2015 to 2020. Even after the outbreak of COVID-19 in 2020, its market value increased compared to that of 2019 ($519.2 million in 2019 and $526.43 million in 2020). It can be seen that China\'s fitness high-intensity interval training industry has a promising future. 

Enterprises of fitness high-intensity interval training industry mainly come from the United States, the market concentration is not high. The top three companies are Orangetheory Fitness, LA Fitness and Life Time Fitness, with 17.69%, 3.38% and 2.53% market share in 2020, respectively. 

The Impact of COVID-19 on the Global High Intensity Interval Training Industry and Its Future Development Trend

After the outbreak of COVID-19, in order to prevent the further spread of the virus, the governments of many countries imposed a ban on people going out and gathering together. Many fitness clubs were also closed for a long time at the order of the local government. Fitness companies also need to suspend all membership fees if it is impossible for their clubs to reopen. When the most important source of revenue is lost, companies must make sure they have enough money for business expenses such as payroll payments, rent, etc. As a result, many fitness chains are experimenting with new ways to make money during the pandemic.  They chose to offer home fitness services to their clients. Since HIIT does not require large equipment, with simple and clear movements, and can be completed through online video teaching, home fitness services have become a new focus during the epidemic. In addition, after the epidemic, people\'s health awareness will continue to improve, and the demand for health management and health care will be higher, which brings certain opportunities for the development of HIIT industry. The health industry of improving physical fitness and preventing diseases in advance will become a hot industry after the epidemic, which directly leads to the high flow of online fitness during peak periods, and fitness has gradually become a new trend. 

However, the development of the industry also faces various challenges.  For example, the training intensity of HIIT is high, which is not suitable for everyone, and its audience is limited. In addition, there are too many choices in the market, and there are already many mature products, which makes it difficult for new entrants to form a competitive advantage.

In-depth research report on ${Fitness HIIT} market: https://www.globalmarketmonitor.com/reports/762531-fitness-hiit-market-report.html

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