Paddle
boarding originated in Hawaii and the United States. In recent years, it has
become popular and fastest-growing water leisure sport in the world. This sport
is performed mostly by stand-up paddle boards, which are called Stand Up Paddle,
SUP for short. The paddle board has a wide and thick surface, which provides
more buoyancy and makes itself easier to balance. There is also an extra paddle
in the player\'s hand that can be paddled on different surfaces. Not only does
this sport allow people to have a sunbathe and enjoy nature, but it works
almost every muscle in the body and improves balance. There are two main types
of stand-up paddle boards: inflatable and rigid. Inflatable SUPs have become
increasingly popular in recent years for their small storage space and ease of
transportation.
According to different application groups, paddle boarding can be divided into two groups, namely professional athletes and amateurs. Amateurs have a relatively large market share. In 2020, amateurs who do the paddle boarding sport accounted for 72.96% of the market, while professional athletes only accounted for 27.04%. Due to the growing interest in outdoor recreation and a growing focus on exciting and challenging sports, paddle boarding will be increasingly used by amateurs and its market share is expected to continue to grow throughout the forecasted years.
Global Inflatable Stand-Up Paddle Board (SUP) Industry Market Status and Prospect Forecast
According to our research, the global
inflatable stand-up paddle board industry was valued at $253.87 million in 2015
and grew to $286.19 million in 2019. In 2020, due to the impact of the
pandemic, the global market value of the industry decreased from 2019 to $279.7
million. Based on this, we calculate a
series of functions for the data of the past five years and derive them with
scientific models. Finally, we predict that the global inflatable stand-up
paddle board market will be worth $334.16 million by 2026. The projected CAGR during
2020 to 2026 is 3.01%.
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Inflatable SUP companies are mainly from the United States, and the industry concentration rate is very low. The top 3 companies by revenue are Starboard, SUP ATX, and Red Paddle Co. In 2020, their market shares were 4.96%, 4.37% and 3.96%, respectively. The combined market share of the top six companies in 2020 was only 20.36%.
Development Opportunities and Challenges
of Global Inflatable Stand-UP Paddle Board (SUP) Industry
In recent years, paddle boarding has
become a popular water sport and the fastest-growing leisure sport in the
world. The growing interest in outdoor leisure activities and the growing
participation in paddle boarding will also stimulate demand for inflatable
stand-up paddle boards. Inflatable SUP is easy to transport, portable, and
takes up little space, these are all the selling points of the product. Consumers
do not need an SUV or a van to place it, because after deflation, it can be
perfectly rolled into a backpack. But rigid paddle boards are more durable, they
have a longer service life and are less likely to break than inflatable
paddles. If the inflatable SUP is placed for a long time, the glue will be
aging, there will be glue opening, air leakage, wear and tear when playing. Rigid
paddle boards are also more flexible, easier to slide, and easier to catch
waves if used for surfing. As a result, inflatable SUP is still under threat
from alternatives.
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