Global Poke Food Market Size will Reach $5367.31 Million in 2023

Global Poke Food Market Overview

According to Global Market Monitor, the global poke food market size will reach $5367.31 million in 2023 and is expected to grow to $12375.31 million in 2028.

Poke food is the main dish of traditional Hawaiian cuisine--a colorful mix of proteins, fruits, and vegetables. People can buy poke food online, such as the official pages of some companies, like Annasea, or find the corresponding products on platforms such as Amazon. Because of the freshness of the food, going directly to the local poke food restaurant is the best choice.

Market Trends

The global poke food market is being driven by the rising trend of organic seafood and poke food. Demand for organic seafood is increasing, especially in North America and Western Europe, as it is made from natural ingredients without preservatives and has lower calorie and gluten content. This growth is beneficial for poke food market players, as they predominantly use organically sourced raw products. Poke bowls, which feature various organically sourced ingredients like sesame oil, sea salt, and limu seaweed, are gaining rapid popularity. The market is further fueled by the increasing number of organized retail outlets offering poke food organically and regularly.

Regional Market Statues

North America dominated the global poke food market with a market share of 71% in 2022 and is also expected to achieve strong growth from 2023 to 2028. The growth of the North American poke food market can be ascribed to many factors including a surge in consumption of raw tuna fish in the region. With the development of fresh-keeping technology and the cooperation of the logistics industry and the e-commerce industry, the online purchase of poke food will become increasingly popular.

The US, Canada, and Mexico are the key markets in North America with significant potential for poke food products amid strong demand for raw and organic seafood. Moreover, due to the growing awareness about the health benefits of frozen fish and seafood, the demand has been rising in North America. The influx of new vendors, growing consumption of raw tuna fish and the rising consumption of seafood, including fish and seafood products will contribute to the demand in the regional poke food market during the forecast period.

North America	Major Market
Europe	Major Market
China	Big population Potential Market
Japan	Potential Market Emerging Market
Middle East & Africa	The market is under-developing.
India	The market is under-developing. Large population
South America	Potential market